• Skip to primary navigation
  • Skip to main content

Foundr

A magazine for young entrepreneurs

  • Courses
  • Foundr
  • Magazine
  • Podcasts
  • Courses
  • Articles
  • Free Training
  • Success Stories
  • Talk to Admissions
  • Facebook
  • Twitter
  • Linkedin
  • Instagram
  • Youtube
Sarah Gill-Thomas

Success Story

Sarah Gill

G. Thomas

Course: Start & Scale Your Online Store

Sarah Gill

By clearly defining her brand persona, Sarah, a fashion designer, was finally able to gain a foothold in her industry and was even featured in GQ.

JOIN THE FREE
MASTERCLASS
ABOUT SARAH

Sarah struggled to connect with potential clients and felt discouraged each time a small publication chose not to feature her brand. She wanted to learn how to transform her brand into something those inside and outside the industry would love and respect, but she wasn’t sure how to start.

HOW SHE USED START & SCALE

By redefining her brand persona and clearly targeting a specific audience, Sarah learned how to create a voice for her business that would resonate.

RESULTS

Since making the changes she learned through Start & Scale, Sarah has seen an increase in engaged followers and her work was featured in GQ.

Watch SARAH'S testimonial:

Watch Full Video:

IT’S YOUR TURN. KICKSTART YOUR BUSINESS
& REGISTER FOR A FREE MASTERCLASS TODAY!

JOIN THE FREE
MASTERCLASS

MEET SARAH

Born and raised in Germany, Sarah moved to New York City in 2012 to pursue a career in fashion. She even decided to launch a fashion brand of her own called G. Thomas.

But she felt that running a business without a firm foundation in the how-tos of entrepreneurship and e-commerce were a little overwhelming.

Before I took the Start & Scale course, I’m going to be really honest, it was really chaotic. I didn’t really know what I was doing.

She noticed that the following she had built up wasn’t engaged and didn’t often purchase her products, and she struggled to make connections with even modest publications in the fashion space. So, when she discovered the Start & Scale course, she thought she may have finally found the instruction and support that could change everything.

Sarah says that the lessons on customer avatar and brand persona made a massive shift in how she presented herself and her business. She also learned the value in incorporating the concept of scarcity into her marketing materials.

As a designer, I had that vision and I knew what it meant. I knew what it meant to me, but I had so much trouble actually communicating that to my audience.

After clearly defining her brand persona, she noticed that her ideal clients began to follow her and actually made purchases from her shop.

But after shifting her brand persona, she attracted clients who actually bought her designs, and her business was even featured in GQ.

Sarah has taken other online courses before, but she says that the practical, step-by-step advice given in Start & Scale makes the course the best one she’s ever taken. She’s currently working on a full collection, and she can’t wait to see where G. Thomas takes her next.

I feel like the whole world just opened up!

IT’S YOUR TURN. KICKSTART YOUR BUSINESS
& REGISTER FOR A FREE MASTERCLASS TODAY!

JOIN THE FREE
MASTERCLASS

More SUCCESS STORIES

Zoe RotsteinDry Oil Co.

Through Start & Scale, Zoe found the in-depth mentorship she’d been yearning for since she launched her business seven years ago, and even landed her first retail stockist for her brand.

Read/WatchZoe's Success Story

Patrick WalletNicolas Wallet

Patrick Wallet was a business intelligence consultant who journeyed from no business idea at all to a fully launched e-commerce store in just three months.

Read/WatchPatrick's Success Story

ADAM HENDLEBALLWASH

Adam took his fresh new men’s body wash company and converted it into a seven-figure business in only seven months.

Read/WatchAdam's Success Story

BACK TO REVIEWS

Foundr Magazine. Learn from some of the greatest entrepreneurs of our generation.

Seth Godin

foundr young entrepreneur magazine

Arianna Huffington

foundr young entrepreneur magazine

Gary Vaynerchuk

foundr young entrepreneur magazine

Richard Branson

foundr young entrepreneur magazine

Tony Robbins

foundr young entrepreneur magazine

Barbara Corcoran

foundr young entrepreneur magazine

Sophia Amoruso

foundr young entrepreneur magazine

Mark Cuban

foundr young entrepreneur magazine

JOIN START AND SCALE TODAY

Start and Scale Your Online Store is your step-by-step program to starting and running a profitable online store.

Taking you through Gretta’s tried, tested and proven framework for ecommerce sales.

Enroll Now

FREE TRAINING FROM LEGIT
FOUNDERS

Actionable Strategies for Starting & Growing Any Business.

Watch now

  • About Us
  • Our Values
  • Careers
  • Success Stories
  • Magazine
  • Foundr Podcasts
  • Articles
  • Free Training
  • Courses
  • Foundr V1.0
  • Resources
  • Contact Us
  • Official Facebook Group
  • FAQ
  • Get Featured
  • Become an Instructor
  • Become an Affiliate
  • Editorial Policies
  • [email protected]

JOIN OUR NEWSLETTER

Join 300,000+ entrepreneurs worldwide in learning the latest insights & tips you need to build a game-changing business.

Subscribe Now
  • Facebook
  • Snapchat
  • Twitter
  • Pinterest
  • Linkedin
  • Instagram
  • Youtube
  • TikTok

© 2022 Foundr Magazine

Terms & Conditions ∙ Privacy Policy

Please fill out your details and we will ensure to keep you updated with a weekly email newsletter on the latest blog articles we have to share!