Alaura Weaver is a story-based copywriter and content strategist for SaaS and subscription services. She works with conscious startups to create emotional, conversion-driven connections with their fellow human beings. Alaura is a Hubspot and Copyblogger certified content marketing strategist. Her writing on B2B SaaS growth, ethical marketing for social good, and social equality has been featured in Huffington Post, Copy Hackers, Copyblogger, Conscious Company, and Art + Marketing. Want to connect? You can find her on LinkedIn, Twitter and Medium. Want to make a stand with your brand? Learn more at www.wordweaverfreelance.com.