MEET ELLA

Ella, a digital marketing strategist, was looking for a creative outlet. She always had a love for fashion and had dreamed of building up a fashion blog, but she was nervous to get started. Finally, her brother encouraged her to give it a try, and Ella’s Fashion Fix was born.

But growth was slow, and she struggled to surpass 300 followers. So, when she heard about Foundr on a podcast and she discovered the Instagram Domination course through an article, she knew it was going to give her the detailed, actionable information she was hungry for.

Throughout the course, she created a content strategy that helped her to build an audience. And not just any audience, a hyper-engaged one. She learned how to target followers who would be truly interested in her content, use hashtags that her potential-audience was checking regularly and build authentic relationships with them that motivated them to become more engaged with her.

In a matter of months, Ella was able to build up a community of over 3,600 followers she now calls friends and routinely sees between 700 and 1,000 likes on a post showcasing incredible engagement numbers.

And that engagement has attracted eyes.

“The success so far has definitely surpassed what I could imagine. I was under the impression that it would take maybe a couple of years before brands even noticed me, but I’m getting emails from brands.”

Fashion brands have begun to reach out the Ella for partnerships and she is thrilled to share that she has been featured in Essence magazine. She says her brand is still young, but with such successful early days, she can’t wait to see where her fashion blog will take her next.