Only $1 For Our Best Selling E-commerce Course
Get step by step training from Skinny Me Tea creator and 5x multi million dollar start up founder, Gretta Van Riel
Gretta has built 5 multi million dollar companies using a framework that she created.
Now she has simplified her framework using AI and is sharing it with you….
Welcome to the Start and Scale Ecommerce course.
Inside “Start & Scale” Course, Only Available On Foundr+
Module 1:
Discovering Your Product Idea
Harness the combination of Gretta’s expertise and AI to uncover winning product ideas. Dive into the advanced framework that has transformed numerous simple ideas into multi-million dollar stores.
- Lesson #1: How To Come Up With An Idea
- Lesson #2: The P.S.S.P. Framework For Ideation
- Lesson #3: Choosing The Right Idea
- Lesson #4: New Lesson: Using AI to generate product ideas
- Lesson #5: How To Make Your Product Different & Better: Design + Function
- Lesson #6: How To Make Your Product Different & Better: Price & Time
- Lesson #7: Using Data to analyze and understand trends
- Lesson #8: How To Find Your Target Customer
- Lesson #9: Crafting Your Customer Persona
- Lesson #10: Crafting Your Customer Persona Update
- Lesson #11: How To Plan An Idea (Canvases)
- Lesson #12: How To Validate Your Idea
- Lesson #13: How To Validate Your Idea Update
- Lesson #14: The TikTok Creative Center
Module 2:
BRANDING & STORE SETUP IN THE AI ERA
In this module you’ll discover the secrets to creating a brand that stands out from among anything else in your market. Gretta helps you set up a business which attracts buyers and influencers and has them chasing you, instead of you chasing them.
- Lesson #1: What Is a Brand?
- Lesson #2: Minimum Viable Brand (MVB)
- Lesson #3: Choosing a Name (Namestorming)
- Lesson #3: Choosing a Name Update
- Lesson #4: Brand Look & Feel (Logo, Color Palette, Fonts)
- Lesson #5: New Lesson: Ai Powered Branding
- Lesson #6: Store Options
- Lesson #7: Set Up Your Shopify Store
Module 3:
DEVELOPING & PLANNING YOUR PRODUCT
In this module Gretta covers the entire process from prototyping your idea and getting your first sample, all the way to placing international orders and everything in between — using AI tools to make every part of the process easier. This section is so in-depth it required us to break it into two parts.
- Lesson #1: Introduction to Start & Scale Manufacturing
- Lesson #2: Validation (MVP)
- Lesson #3: Designing Your Prototype
- Lesson #4: Packaging Design, Look & Feel
- Lesson #5: Packaging Design, Look & Feel Update
- Lesson #6: Finding a Manufacturer for Your Packaging
- Lesson #7: How To Find A Local Manufacturer
- Lesson #8: Finding A Global Manufacturer
- Lesson #9: Alibaba walkthrough
- Lesson #10: Shipping & Tracking
Module 4:
MAKING YOUR PRODUCT PROFITABLE
In this module Gretta covers the entire process from prototyping your idea and getting your first sample, all the way to placing international orders and everything in between. This section is so in-depth it required us to break it into two parts.
- Lesson #1: Finance 101 (Costs, Margins, Profits)
- Lesson #2: Product Pricing
- Lesson #3: Placing Your First Stock Order With A Local Or Global Manufacturer
- Lesson #4: Product Inspection
- Lesson #5: Trademarks & Patents
- Lesson #6: Breaking The Mould
- Lesson #7: Profit Margin
Module 5:
BUILDING AN ENGAGED AUDIENCE USING AI
In this module you’ll learn how to launch your stores to “Day 1 Sales”. You’ll use AI to build and power the exact same audience building system that allowed Gretta to bring in $100,000 on her first day with one of her stores!
- Lesson #1: Market To Product Fit
- Lesson #2: The 3 C’s Of Community
- Lesson #3: Content Territories
- Lesson #4: Content Weighting
- Lesson #5: Content Curation
- Lesson #6: Ai-Powered Content Creation
- Lesson #7: Brand-Generated Content (BGC) vs. User-Generated Content (UGC) vs. Influencer-Generated Content (IGC)
- Lesson #8: Building Your Content Funnel
- Lesson #9: Post-Purchase Stage
- Lesson #10: Giveaways
- Lesson #11: Marketing Psychology
- Lesson #12: Your Waitlist Landing Page
Module 6:
THE INFLUENCER MARKETING BLUEPRINT
In this module, Gretta walks you through her entire Influencer Marketing Blueprint from A to Z. You’ll know exactly how to leverage these relationships with the power of AI-driven insights to maximize exposure and sales.
- Lesson #1: Getting Started With Influencer Marketing (Part A)
- Lesson #2: Getting Started With Influencer Marketing (Part B)
- Lesson #3: Identifying The Right Influencers
- Lesson #4: Audience Analysis
- Lesson #5: Macro Vs. Micro Influencers
- Lesson #6: How To Find Influencers
- Lesson #7: Outreach To Influencers
- Lesson #8: Negotiating With Influencers
- Lesson #9: Leveraging Assets To Maximize Results
- Lesson #10: Measuring ROI Of Your Campaign
- Lesson #11: How To Use Hey To Scale Influencer Marketing
- BONUS: Influencer & Instagram SOPs
Module 7:
OPTIMIZED LAUNCH CHECKLIST & OPERATIONS
Unlock the secrets to a successful store launch and streamline your operations using both traditional methods and AI enhancements.
- Lesson #1: Launch Checklist
- Lesson #2: Free Shipping
- Lesson #3: Afterpay Or Zip Pay
- Lesson #4: Logistics – Holding Stock
- Lesson #5: Customer Support
- Lesson #7: Customer Support UPDATE
- Lesson #8: Gretta’s Marketing Stack
- Lesson #9: Reiterate/Optimize Your Product
Module 8:
STRATEGIES TO SCALE YOUR STORE
Leverage cutting-edge techniques and tools to grow your store post-launch, ensuring sustained success and profitability. In this module you’ll learn how to scale your store post launch. You’ll discover the exact methods Gretta used to take her very first business from $0 to $600/month in only 6 months.
- Lesson #1: Cart Abandonment
- Lesson #2: Thank You Cards In Order
- Lesson #3: Raising Your AOV
- Lesson #4: Upsells/Cross Sells
- Lesson #5: Growing Your Email Database With Pop-Ups
- Lesson #6: Email Marketing
- Lesson #7: Offers & Coupon Codes
- Lesson #8: Customer Reviews Social Proof
- Lesson #9: 3PL – Third Party Logistics (Warehouse To Customer)
- Lesson #10: Freight Forwarding – Moving Product From Manufacturer To Your 3PL
- Lesson #11: When To Create Your Next SKU
- Lesson #12: “Next Steps for Scaling: Become an Ecommerce Master
- Lesson #13: Next steps for scaling: Foundr+”
- Lesson #14: A Story About Getting Started
Introducing The Foundr+ Membership
Get our Start & Scale course as part of our Foundr+ membership.
What is Foundr?+
A membership subscription to every course that Foundr has ever created! If you’re serious about creating and scaling your business, we have a course for everything you’ll need to learn.
Our instructors are world-renowned founders and practitioners of their craft, never gurus. They’re experts who’ve actually built the exact business they’re teaching about. This means, you will be learning from the best, adopting strategies that have been tested and proven.
Instagram Domination
With Nathan Chan
Learn how to grow your Instagram fast with a step-by-step formula that generated 3.6M followers.
Start & Scale Your Online Store
With Gretta Van Riel
Learn how to launch and grow your ecommerce store with a million-dollar blueprint.
How to Build A Million Dollar Beauty Brand
With Alicia Scott
Learn how to create and scale a standout beauty brand.
How To Run Facebook Ads 2.0
With Nick Shackelford
Learn how to generate leads and sales with Facebook ads, leveraging $100M in ad spend insights.
Finding Trending Products
With Manny Barbas, James Hachem
Learn how to find profitable trending products to boost your online sales fast.
Infinite Income on Amazon
With Melisa Vong
Learn how to launch and grow a successful Amazon business with a proven strategy.
The Product Development Blueprint
With Kian Golzari
Learn how to develop products customers love—used for 2,500+ successful items.
How to Master YouTube Ads
With Tommie Powers
Learn how to create YouTube ads that drive visibility, traffic, and sales.
Find Your Dream Clients
With AJ Cassata
Learn how to fill your pipeline with 10-20 high-quality leads weekly.
How to Run TikTok Ads
With Gerardo Perez
Learn how to create TikTok ads that blend seamlessly and drive sales.
Social Media Monetization
With Talia Datt
Learn how to turn TikTok and Instagram followers into paying customers.
Monetize Your Personal Brand
With Rory Vaden
Learn how to build a brand that generates significant income.
How to Build an Unbeatable Business
With Jim McKelvey
Learn how to disrupt the market and outpace competitors.
Ignite Your Digital Agency
With Dee Deng
Learn how to scale your digital agency to high-profit success.
Systems-Driven Business
With Vinay Patankar
Learn how to save time and boost productivity with powerful systems.
Mental Toughness
With Joe De Sena
Learn how to build resilience to achieve tough goals.
Master Any Skill
With Ulrich Boser
Learn how to learn new skills faster with proven strategies.
Start Your Side Hustle
With Daniel DiPiazza
Learn how to launch a side hustle in 30 days and start earning.
Finance For Founders
With Alexa von Tobel
Learn how to master financial strategies to grow your business.
Ecommerce Masters
With Gretta Van Riel, Nick Shackelford, Chase Dimond, Rob Ward, Rich Li
Learn how to scale your ecommerce store to a million-dollar success.
7-Figure Copywriting
With Arman Assadi
Learn how to write copy that connects and converts.
60-Day Startup
With Mitchell Harper
Learn how to build a startup and get paying customers in 60 days.
Deal Flow
With Daymond John
Learn how to master negotiation and deal-making skills.
Rapid Course Formula
With Nathan Chan
Learn how to create and sell a profitable online course.
Blow Up Your Brand
With Eric Bandholz
Learn how to grow your brand with content, no ad spend needed.
Advanced Email Marketing
With Jimmy Kim
Learn how to skyrocket engagement and sales with email automation.
Triple Your Business
With Steve McLeod
Learn how to use proven tactics to 3x your business.
Growth Hacking Playbook
With Bronson Taylor
Learn how to apply growth hacking techniques to drive massive revenue.
Productivity Machine
With Ari Meisel
Learn how to maximize efficiency and balance work with life.
Influencer Magnet
With Nathan Chan
Learn how to connect with industry leaders to unlock growth.
List Building Bundle
With Oli Gardner, Stuart Mckeown
Learn how to grow your email list and scale your business effectively.
How Success Looks Like
When You Grow With Foundr+.
And Master Product Development, Digital Marketing, Sales Optimization, Sourcing And Manufacturing & More.
Topics:
- Mindset shift! Believe in your potential as an ecommerce store owner
- Identifying target audience and niche markets Analyzing competitors and market trends
- Conducting surveys and interviews to understand customer needs
- Validating your product idea
- Establishing a unique value proposition
Key Milestone:
- Build first product mockup
Topics:
- Designing our brand logo & packaging etc.
- Test your product and iterate to build something amazing
- Setting up your website
- Place our first order confidently
Key Milestone:
- Place our first order with your manufacturer
Topics:
- Start your content marketing machine
- Email list building / lead generation to build waitlist for your product
- Building a community and engaging with followers
- Influencer marketing
- Pre launch strategies
Key Milestone:
- Make your first sale
Topics:
- Optimize and grow your marketing channels
- Planning and executing launches & promotions
- Email marketing and automation flows and running and driving revenue
- Content marketing (blogging, social media content) strategy and roll out
- A/B testing different elements of the website and CRO
- Find stability in your marketing channels for growth
Key Milestone:
- Establish a robust brand presence
Topics:
- Setting up a 3PL for logistics and scale
- Identifying new product opportunities for expansion and growth
- Hiring staff and building out your team
- Getting paid advertising working and growing
- Strategic Partnerships / Wholesale / Retail / Affiliates
Key Milestone:
- Expand market reach and product lines
Pick A Plan & Leverage The Proven Know-How In foundr
Results In 90 Days Or It’s Free
Start with our trial for just $1. Get unlimited access for 14 days.
Fast-Track To Success: 30+ programs with 1000+ lessons in a personalized pathway, 30,000+ strong community & weekly live mentorship. Just $3.30/day.
90-Day Success Guarantee: Results within 90 days or your money back.
Start now & build your dream business (pay monthly)
Fast-Track To Success: 30+ programs with 1000+ lessons in a personalized pathway, 30,000+ strong community & weekly live mentorship. Just $3.30/day.
90-Day Success Guarantee: Results within 90 days or your money back.
Start now & build your dream business (pay yearly)
Our Success Guarantee.
We’re so confident Foundr+ can help you see tangible results that we guarantee it. If after actively learning and applying our methods and engaging with our community, you don’t see measurable results in 90 days, we offer a full refund of your investment.
Inside Our Student Community: Founders Celebrating Their Wins
Frequently asked questions
What is Foundr+?
Foundr+ is an exclusive online platform designed to provide entrepreneurial education, connecting you with actionable insights and strategies from some of the world’s most successful entrepreneurs.
What if I don’t have enough time to commit to the courses?
Foundr+ is designed to accommodate busy schedules, allowing you to learn at your own pace. Even if you have just a few minutes a day, you can make meaningful progress. Our content is structured to deliver impactful insights efficiently, ensuring you can grow your business even with limited time.
Are there too many courses? How can I progress quickly?
While Foundr+ offers a wide range of courses, our personalized learning pathways help you focus on what’s most relevant to your goals, ensuring you can progress quickly and effectively without feeling overwhelmed.
What sets Foundr+ apart from other learning platforms?
Foundr+ distinguishes itself by providing real-world, actionable content taught by successful entrepreneurs, not just theorists. Our focus on practicality, coupled with access to an engaged community and ongoing support, offers a unique, result-driven learning environment.
Will I receive one-on-one support?
Yes we do offer 24×5 real-human support as well as extensive community and team support while our weekly personalized mentorship is designed to address your specific challenges, providing targeted guidance to ensure your success.
What if I can’t afford the membership?
Foundr+ aims to be accessible, offering significant value at a competitive price. If affordability is a concern, consider the potential ROI of effectively applying our strategies to your business. Investing in your growth can yield substantial returns.
Can you guarantee my success?
While Foundr+ provides all the tools, knowledge, and support you need to succeed, your success ultimately depends on your application of what you learn. We offer a robust foundation, but your dedication and effort will determine your results. That being said, we guarantee you’ll see measurable results within 90 days of joining. If you don’t, you can get your investment back so it’s completely risk-free for you.
What if I’m starting from scratch with no business idea?
If you’re beginning without a specific business in mind, Foundr+ is the perfect starting point. We guide you through exploring various business models, helping you identify one that aligns with your interests and goals. Whether you’re intrigued by e-commerce, digital agencies, or any other domain, we provide the insights and tools you need to make an informed decision and start building a business you’re passionate about.
Should I quit my job to start a business?
There’s no need to rush into leaving your job. We recommend maintaining your current employment while you start your business venture on the side. This approach reduces financial stress, allowing you to grow your new business with the security of a steady income. Many of our instructors successfully juggled full-time jobs while launching their businesses, proving it’s possible to start small and scale responsibly.
Can Foundr+ help me grow my existing e-commerce business?
Absolutely! Inside Foundr+, you’ll find specialized programs crafted by renowned e-commerce experts, covering essential topics like product selection, influencer partnerships, Amazon selling, and much more. Our resources are designed to propel any e-commerce business, regardless of size, toward significant growth milestones.
What differentiates Foundr+ from other memberships?
Foundr+ stands out by offering exclusive access to strategies and lessons from world-class entrepreneurs. Unlike platforms filled with generic advice, our content is practical, up-to-date, and proven, focusing on real-world applications to drive your business forward.
Will I receive new content regularly?
Yes, your membership includes access to all new courses we release from time to time as well as weekly live mentorship sessions, ensuring you’re always equipped with the latest strategies and insights in the fast-evolving ecommerce landscape.
I have unfinished courses. Should I complete those before starting with Foundr+?
Your entrepreneurial education doesn’t have to be linear. With Foundr+, you’re encouraged to navigate courses that align with your immediate needs, creating a personalized learning experience that’s most beneficial for your business at any given time.
How quickly can I access the courses after joining?
Once you join Foundr+, you’ll receive instant access to our course catalog and community, enabling you to dive into the content and start learning right away.
What happens to my course access if I cancel Foundr+?
If you decide to cancel, you’ll retain access to any courses you purchased individually before joining Foundr+. However, you will lose access to the exclusive Foundr+ content that was part of your membership.
How are the live calls structured?
Each week, you’ll have the opportunity to join a live call on a relevant topic, available only to Foundr+ members. These sessions provide direct interaction with experts and fellow entrepreneurs, enriching your learning experience.
The Only Membership
You Need For Ecommerce Success
Start & grow your dream business with confidence.
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