Increase Your Ecommerce Sales with Powerful SEO—No Ads Needed
Become A Foundr+ Member & Harness The Power Of SEO To Transform Your Shopify Store’s Visibility & Sales With Advanced Tactics From A Seasoned Expert.
30K+
STUDENTS
3M+
FOLLOWERS
30+
Courses
300+
Podcasts
Here’s everything you need to master SEO and skyrocket your ecommerce sales:
UNLOCK TOP GOOGLE RANKINGS: No matter what products you sell, this course will help you dominate search results and drive organic traffic to your online store.
BOOST YOUR SALES: A successful ecommerce business starts with visibility. Lindsay’s “Keyword Strategy Guide” ensures you target high-volume, low-competition keywords for maximum impact.
CREATE ENGAGING CONTENT: Learn to craft SEO-optimized product pages and blogs that captivate your audience and set your brand apart from the competition.
AVOID COMMON PITFALLS: Protect your business from SEO mistakes that could harm your rankings. Lindsay’s expert insights will guide you through each step with ease.
SAVE TIME AND SEE RESULTS FAST: Use Lindsay’s proven templates and checklists to implement SEO strategies efficiently, ensuring your efforts translate into higher sales and better rankings quickly.
Start or grow your dream ecommerce business with confidence.
What Lindsay’s Students Say
What If You Could Bring To Your Shopify Store Consistent, High-Quality Traffic Without Spending A Dime On Ads?
This is a step-by-step blueprint developed after:
- Helping hundreds of brands achieve top Google rankings
- 15+ years of experience with search marketing
- Scaling 7, 8, and 9 figure brands EVERY DAY with search
- Spending over $25M/year profitably on SEO for clients
You’re an Aspiring or Existing Ecommerce Owner, and You Want Results.
You’ve either launched or are ready to launch an ecommerce store.
You know the potential is huge, but getting noticed without paying for ads?
That feels impossible.
You’re ready to grow, but ad spend isn’t the answer you want.
You Want Sustainable, Free Traffic that Converts
You’re done with quick-fix solutions and endless ad budgets. You want real, lasting growth—traffic that flows to your store without draining your wallet. You’re here because you want a strategy that delivers quality traffic that buys.
You’re Frustrated with SEO “Tips” That Don’t Apply to Ecommerce
You’ve tried learning SEO on your own, but it’s a maze of general advice that doesn’t speak to your business. You need guidance that goes beyond blog posts, into optimizing product pages, collections, and content that matters to ecommerce.
You Want Expert Guidance, Not Guesswork
This isn’t a DIY experiment; you want a framework built by someone who’s done it. Lindsay Shearer has helped over 349 brands achieve 6-9 figures in monthly sales—her methods are proven, tested, and ecommerce-focused. She knows how to attract high-quality traffic to stores like yours, turning visitors into paying customers.
When you harness the power of SEO, you can attract a steady stream of high-quality, free traffic, allowing you to focus on growing your brand and maximizing profits.
Finally, you can stop wasting money on ads!
Lindsay has personally helped countless little-known ecommerce brands rank #1 on Google!
Start & grow your dream business for as little as $1.66/day.
The “SEO Blueprint” Behind Hundreds of Successful Ecommerce Stores
A step-by-step, repeatable process for optimizing your Shopify store to rank high on Google, attract organic traffic, and boost sales. Perfect for total beginners and seasoned entrepreneurs.
This proven blueprint will take you from “invisible” on search engines to dominating the rankings, driving more traffic, and making more sales.
All while avoiding the common mistakes that most ecommerce businesses make.
Blindly Running Expensive Ads Is a Recipe for Disaster
In a competitive ecommerce landscape, relying solely on paid advertising isn’t sustainable. The “average” marketer knows this, and your dependence on ads becomes their profit. For a new entrepreneur who needs consistent results without breaking the bank, nothing is more costly than an overreliance on ads.
That’s why the “old way” of just throwing money at ads is no longer effective. There’s too much competition, and ad costs are skyrocketing. The wrong approach will drain your budget without delivering lasting results.
Today, you need a proven SEO strategy that not only brings traffic but also converts that traffic into sales. Because as a small business, profitability starts with attracting and converting the right audience through organic search!
Lindsay’s course leverages her CrossRanx® Proprietary Keywords + SEO Mastery for maximum search engine exposure and provides the highest level custom solutions for ranking #1.
Start & grow your dream business for as little as $1.66/day.
Who Is Lindsay Shearer?
Lindsay Shearer is a trailblazer in the digital marketing realm, renowned for her expertise in traffic generation and SEO. She has been featured in Entrepreneur, Fox News, Newsweek, and many other prestigious media outlets.
Lindsay has helped over 349 brands scale to 6-9 figures in sales per month, making her a sought-after expert in the ecommerce industry. She runs two successful digital marketing agencies and leads a large community focused on SEO, and traffic generation.
A private equity investor in ecommerce brands and a software developer, Lindsay’s innovative strategies have consistently driven remarkable growth for her clients. Her proprietary CrossRanx® Keywords and SEO strategies have set new standards for maximum search engine exposure.
She’s a best-selling author, a dynamic speaker, and a mentor who has transformed the lives of many aspiring entrepreneurs.
Lindsay is committed to helping others achieve emotional, spiritual, and financial freedom through her teachings and mentorship.
Inside “SEO For Ecommerce” Course, Available On Foundr+
Module 1:
Fundamentals of Search Engine Optimization
Dive into the foundational aspects of SEO and understand the core principles that drive search engine rankings. Lindsay Shearer will guide you through the essential elements that every ecommerce business needs to master for online success.
- Lesson 01: How SEO Works Learn how search engine algorithms operate, how they rank websites, and what it takes to achieve high rankings.
- Lesson 02: The Critical Key Metrics that Determine Great Ranking Understand the key measurement terminology and discover what metrics are crucial for determining great rankings.
- Lesson 03: What is Search Engine Ranking Master your understanding of SERP (Search Engine Results Page) and how it impacts your ecommerce site.
- Lesson 04: Understanding Site Crawling & Indexing Learn how search engines crawl and index pages, why this process is critical for SEO, and how to optimize your site for better indexing.
- Lesson 05: How Long Does it Take SEO to Work & Why Explore the timeline for SEO effectiveness and understand why it takes time to establish authority in search engines.
- Lesson 06: Types of SEO Get an overview of different SEO types: Technical SEO, On-Page SEO, Off-Page SEO, Vanity PR, Link Building PR, and Local Business SEO.
Module 2:
Mastering SEO Keyword Research
Unlock the secrets of effective keyword research to drive targeted traffic to your ecommerce site.
- Lesson 01: What are SEO Keywords? Learn about different types of keywords – long tail, short tail, and medium tail – and how to use each effectively.
- Lesson 02: Using Google Keyword Planner & Other Tools to Find Keywords Discover a list of keyword research tools and learn how to use common free versions to find the best keywords for your site.
- Lesson 03: What Makes a Good Keyword? Identify the critical moments of what to do and what to avoid when using keywords.
- Lesson 04: Keywords with High Volume and Low Competition Learn how to choose the best keywords with low competition and high monthly search volume to optimize your content.
- Lesson 05: Building Your Keyword Strategy & List Develop a powerful keyword strategy tailored to your brand and create a comprehensive keyword list.
- Lesson 06: Keyword Strategy for Ecommerce Product Pages Discover how to use keywords effectively on your product and site pages for maximum impact.
- Lesson 07: Understanding and Outranking Your Competition Analyze what other brands are using for keywords and what people are searching for to achieve the best keyword placement in search results.
Module 3:
General SEO Site Setup + Basic Technical Info
Ensure your ecommerce site is technically sound and optimized for SEO from the ground up.
- Lesson 01: Elements Needed for Technical SEO Learn about the various elements of technical SEO, focusing on the most important ones for you to address, and when to seek expert help.
- Lesson 02: Hosting, Domains + Site Speed Understand the importance of hosting, domains, site speed, and user experience, and learn critical site speed tactics that are crucial for ecommerce success.
- Lesson 03: Setting Up WordPress for SEO – WooCommerce Explore the critical parts of SEO for WordPress and WooCommerce, and how to set them up for optimal performance.
- Lesson 04: Shopify Apps That Help with SEO Discover essential Shopify apps that can enhance your SEO efforts and streamline your ecommerce operations.
- Lesson 05: How to Install a Sitemap on Shopify Learn the importance of sitemaps and how to install one on Shopify to ensure search engines can find and index your content.
- Lesson 06: Setting Up Google Search Console Get step-by-step instructions on setting up your Google Search Console account and verifying that it’s live and functioning.
- Lesson 07: Setting Up a Google Analytics Account Learn about the structure of Google Analytics accounts, the differences between domain properties, and how to set up your account to track important metrics.
Module 4:
On-Page SEO Specifically For Ecommerce
Master the art of on-page SEO to make your ecommerce site a search engine favorite.
- Lesson 01: Creating & Optimizing Shopify Pages for SEO Learn tactics for creating fast and functional Shopify pages that rank higher in search engines, and where to place keywords for maximum effect.
- Lesson 02: How to Write Long-Form Content for SEO Discover SEO ranking tactics for creating long-form content such as blogs, homepage articles, and magazine pieces.
- Lesson 03: Internal Linking for Ecommerce Understand the importance of internal linking for building authority on Google and learn secret tactics to master it easily.
- Lesson 04: Tactics to Improve Your Click-Through & Conversion Rates Explore conversion rate optimization strategies to maximize each visitor’s potential and turn them into buyers.
- Lesson 05: Optimizing Your Site on Mobile for SEO Learn the critical aspects of mobile optimization and how it influences your search engine rankings.
Module 5:
Off-Page SEO Strategies
Gain an in-depth understanding of off-page SEO and how to build a strong online presence.
- Lesson 01: How Off Page SEO Works Get a comprehensive understanding of off-page SEO and why it’s crucial for building authority.
- Lesson 02: Dofollow vs Nofollow Links & Why They’re Important Learn the differences between dofollow and nofollow links and how they impact your SEO.
- Lesson 03: Determining the Number of Links You Need to Rank Understand how to use software to determine the number of links needed to rank #1 on Google.
- Lesson 04: Link Quality Discover how to acquire high-quality links that boost your authority and avoid harmful ones.
- Lesson 05: Guest Publications Learn the differences between dofollow and nofollow links and how they impact your SEO.
- Lesson 06: News Articles and HARO Find out how to get published in the news and obtain links through HARO (Help a Reporter Out).
- Lesson 07: Vanity Press Explore general publicity and press strategies, including pricing ideas and tips for getting good press.
- Lesson 08: Link Building Press Understand the difference between PR and Link Building PR, and when to use each.
- Lesson 09: Ways to Get Outside Links Learn creative ways to gain publicity and links to your site.
- Lesson 10: When to Do Link Building In-House, When to Hire Discover the pricing of off-page SEO and determine when it’s best to hire a team or handle it in-house.
Module 6:
SEO Tracking & Analytics
Master the tools and techniques for tracking your SEO performance and making data-driven decisions.
- Lesson 01: Important Key Performance Indicators (KPIs) to Track Identify the most important metrics for gauging your SEO success and how to use UTM codes.
- Lesson 02: Utilizing & Mastering Google Analytics (GA4) Get an overview of Google Analytics, the kind of metrics it provides, and what’s new with GA4.
- Lesson 03: Reading & Mastering Google Search Console Analytics Learn how to read and interpret data from Google Search Console to inform your SEO strategies.
- Lesson 04: Tracking SEO inside Shopify Discover the key metrics within Shopify to track the effectiveness of your SEO efforts.
Module 7:
Bonus Content
Enhance your SEO skills with additional resources and expert insights.
- Lesson 01: Force Indexing Hack Learn how to force indexing in search console to get your new pages shown faster in search results.
- Lesson 02: Questions to Ask a Developer Find out the top questions to ask your developer before hiring them to ensure your site functions optimally.
- Lesson 03: Off-Page SEO Experts Get tips on what to look for when hiring an off-page SEO expert and how to ensure you get quality articles published.
- Lesson 04: Content Publishing Checklist Use a comprehensive checklist to streamline your content publishing process.
- Lesson 05: Using AI for SEO Discover how to leverage AI tools to enhance your SEO strategies.
Start & grow your dream business for as little as $1.66/day.
Get SEO For Ecommerce Free When You Join foundr+
By enrolling in the SEO for Ecommerce course, you’ll gain a comprehensive understanding of search engine optimization tailored specifically for ecommerce.
Here’s what you’ll achieve:
- Rank on Google for your most competitive keywords Leverage the skills gained in keyword research and on-page SEO.
- Drive a steady stream of high-quality, organic traffic to your Shopify store Apply the strategies learned in off-page SEO and technical SEO.
- Save money by relying on sustainable, cost-effective SEO strategies Replace expensive ad campaigns with the free, organic traffic techniques covered in the course.
- Avoid common pitfalls and mistakes that many ecommerce entrepreneurs make Benefit from Lindsay Shearer’s extensive experience and expert insights shared throughout the course.
- Achieve long-term growth and profitability for your ecommerce business Develop a comprehensive, effective SEO strategy that ensures sustained success.
You get all of this free when you join the foundr+ membership. Take control of your ecommerce success today. Join foundr+ for instant access to Lindsay Shearer’s SEO for Ecommerce course and transform your online store into a powerhouse of organic traffic and sales!
Start & grow your dream business for as little as $1.66/day.
Introducing The Foundr+ Membership
Learn From World-Renowned Ecommerce Practitioners Who Have Been In Your Shoes.
Our instructors are world-renowned founders and practitioners of their craft, never gurus. They’re experts who’ve actually built the exact business they’re teaching about. This means, you will be learning from the best, adopting strategies that have been tested and proven.
Gretta Van
Riel
Ecommerce Superstar
Learn the key strategies Gretta used to launch and scale five multi-million dollar ecommerce brands, and apply her insights to start or scale your business.
Nathan
Chan
Instagram Growth
Maestro
Discover Nathan’s tactics for explosive Instagram growth, and uncover the tools to significantly increase your brand’s online presence and follower engagement.
Nick
Shackelford
Facebook Ad
Strategist
Dive into Nick’s algorithm-proof Facebook ad strategies, and elevate your ad performance and ROI across all your campaigns
Melisa
Vong
Amazon Sales
Architect
Tap into Melisa’s blueprint for finding a product that sells on Amazon and optimizing your listing and operations for rapid sales growth.
Kian
Golzari
World’s #1 Sourcing Expert
Unpack Kian’s proven tried and tested methodologies for product development and sourcing, so you can quickly build lasting relationships with your suppliers.
Tommie
Powers
YouTube Ad
Expert
Discover Tommie’s YouTube advertising frameworks for creating high-converting Youtube funnels that convert viewers into loyal customers.
Talia
Datt
TikTok Organic
Growth Expert
Leverage Talia’s strategies for organic TikTok & Instagram growth in a way that enhances your brand’s reputation, engagement and sales
Chase
Dimond
Email Marketing
Guru
Adopt Chase’s cutting-edge tactics to revolutionize your email marketing campaigns, enhancing customer engagement and conversion rates.
Gerardo
Perez
TikTok Ads
Master
Create high-performing ads on TikTok with Gerardo’s framework and unlock a new scalable sales channel for your brand
Yoni
Kozminski
Ecommerce Scaling
Specialist
Learn from Yoni, an expert in scaling ecommerce businesses through talent outsourcing. Apply his proven strategies to elevate your operation and growth.
Owen
Bolwell
Customer Insight
Connoisseur
Harness Owen’s expertise to delve into customer behavior and purchasing psychology, transforming insights into actionable business strategies.
Sel
Berdie
Branding Authority
Extract valuable branding insights from Sel, fine-tuning your brand’s message to resonate deeply with your audience and stand out in the market.
Rory
Vaden
Personal Branding
Virtuoso
Implement Rory’s tactics to monetize and amplify your personal brand, creating new revenue avenues while enhancing brand value.
Amy
Benson
Startup Pitch
Artisan
Embrace Amy’s guidance to refine your startup’s pitch, securing the attention and investment your innovative ideas deserve.
Julie
Hirsch
Sustainable Brand
Architect
Follow Julie’s principles to construct a brand that emphasizes sustainability and ethical practices, appealing to conscious consumers and standing for impact.
Anaita
Sarkar
Ecommerce Brand
Builder
Gain insights from Anaita’s journey to construct a compelling ecommerce brand, applying her techniques to build your online presence and credibility.
Alicia
Scott
Beauty Brand
Innovator
Draw on Alicia’s experiences in building a successful beauty brand, employing her strategies to navigate the industry and scale your business.
Lauren Kennedy &
Brooke Marks
Fashion Resale
Pioneers
Explore Lauren and Brooke’s methods to transform fashion resale into a profitable venture, leveraging their expertise for your entrepreneurial success.
Harry
Sanders
SEO Architect
Adopt Harry’s SEO strategies to elevate your ecommerce store’s search engine ranking, driving traffic and sales.
Binh
Rey
Trademarking
Strategist
Learn from Binh’s experience to effectively trademark your products or brand, safeguarding your intellectual property in a competitive market.
Nat
Choprasert
AI Efficiency
Engineer
Integrate Nat’s AI-driven techniques to automate tasks, boosting efficiency and freeing up valuable time for strategic initiatives.
Doone
Roisin
Budget Brand
Builder
Embrace Doone’s principles for constructing a high-impact ecommerce brand on a budget, maximizing resources for sustainable growth.
Adrianne
Dimitrakais
Partnership Success
Manager
Discover Adrianne’s strategies for establishing profitable ecommerce partnerships, enhancing your business network and growth potential.
Camille
Moore
Ecommerce Branding
Expert
Master Camille’s insights into creating an unbeatable ecommerce brand, differentiating your business in a saturated market for long-term success.
not knowing
where to start
follow step-by-step
guidance to reach
your goals
afraid of making
the wrong decision
leverage proven strategies from
the world’s best
frustrated with
lack of growth
access resources
to tap into new & growing markets
feeling lonely
and discouraged
engage with
a passionate & supportive community
Start & grow your dream business for as little as $1.66/day.
Here’s What You Get When You Join Foundr+.
- Proven frameworks for fast results
Accelerate your e-commerce growth with foundr+’s targeted, expert-led learning across more than 30 programs and 1000+ lessons from 100+ experts. Fast-track your success in key areas like product development, market research, supplier management, marketing strategy, organic growth, Facebook ads, TikTok ads, product scaling, community engagement and more.
- A like-minded community to support your growth
Building a business is harder alone. Surround yourself with 30,000+ talented peers and get support, motivation, and advice whenever you need it. The community is so supportive that you might even find your first few customers there.
- Weekly live mentorship that elevate your game
The business world is evolving at lightning speed. To keep you up to date, you get weekly live interactive Q&A coaching sessions with either one of Foundr’s own instructors or guest practitioners who’re at the top of their game in their industry.
- Hundreds of exclusive savings
on the best startup tools
Foundr startup tools helps you save up to $250,000 on the top 200+ software and services like Stripe, Canva, Slack and Quickbooks.
- 24×7 real-human support from
our team
To ensure you’re supported at every stage of your entrepreneurial path, we offer round-the-clock assistance through our team of seasoned professionals. Rest easy knowing you’re just a tap away from real-human guidance.
- Plus an ever-expanding program catalog
We’re constantly on the lookout for in-the-trenches practitioners who’re at the top of their game in various aspects of Ecommerce. And as we bring them on, you’ll get access to every new program and class we release with them.
- A 90-day results or your money back success guarantee
We’re absolutely confident that as soon as you log into the membership, you’ll be pumped by what you’ll experience. You’ll dive in, explore everything, and see measurable results in your ecommerce journey. That’s our promise. If you don’t, no stress. You’ve got 90 days to decide, with no strings attached. We’re here to support your success, not hold you back.
We Will Help You Grow As An Entrepreneur & Keep You Accountable For YourGoals.
1
Discover Your Learning Pathway
Experience the next generation of customized learning pathways. We gather insights about your e-commerce goals, aptitude, and vision, so we can tailor the foundr+ experience to your unique needs and solve your immediate problems first.
2
Experience The Power of Proven Knowledge
Elevate your skills with a treasure trove of tools, templates and guides and engage with a supportive network of founders on a similar path. Gain everything you need to amplify your success.
3
Learn fast, learn live. Track results.
Join live mentorship and interactive sessions for latest strategies from in-the-trenches practitioners, and track results and optimize for accelerating your growth journey.
4
Real-time support and 90-day
evaluation
Get 1-1 feedback and guidance on the next steps from our admissions team and leverage the 90-day review to reflect on key growth areas and challenges to address that can take your ecommerce journey to even higher levels.
How Success Looks Like
When You Grow With Foundr+.
And Master Product Development, Digital Marketing, Sales Optimization, Sourcing And Manufacturing & More.
Topics:
- Mindset shift! Believe in your potential as an ecommerce store owner
- Identifying target audience and niche markets Analyzing competitors and market trends
- Conducting surveys and interviews to understand customer needs
- Validating your product idea
- Establishing a unique value proposition
Key Milestone:
- Build first product mockup
Topics:
- Designing our brand logo & packaging etc.
- Test your product and iterate to build something amazing
- Setting up your website
- Place our first order confidently
Key Milestone:
- Place our first order with your manufacturer
Topics:
- Start your content marketing machine
- Email list building / lead generation to build waitlist for your product
- Building a community and engaging with followers
- Influencer marketing
- Pre launch strategies
Key Milestone:
- Make your first sale
Topics:
- Optimize and grow your marketing channels
- Planning and executing launches & promotions
- Email marketing and automation flows and running and driving revenue
- Content marketing (blogging, social media content) strategy and roll out
- A/B testing different elements of the website and CRO
- Find stability in your marketing channels for growth
Key Milestone:
- Establish a robust brand presence
Topics:
- Setting up a 3PL for logistics and scale
- Identifying new product opportunities for expansion and growth
- Hiring staff and building out your team
- Getting paid advertising working and growing
- Strategic Partnerships / Wholesale / Retail / Affiliates
Key Milestone:
- Expand market reach and product lines
Start & grow your dream business for as little as $1.66/day.
Here’s What Our Students Say
Foundr Membership – Highly Recommended
I have been a customer of Foundr since its very early days…Last year I became a member of its comprehensive membership where you get access to all the amazing programs they offer…I throughly recommend Foundr for its comprehensive courses & also its wonderful customer service (so rare these days!)
FIONA COX, GB
Foundr Membership – Highly Recommended
I have been a customer of Foundr since its very early days…Last year I became a member of its comprehensive membership where you get access to all the amazing programs they offer…I throughly recommend Foundr for its comprehensive courses & also its wonderful customer service (so rare these days!)
FIONA COX, GB
Straight-forward courses with practical quick wins
I really like Foundr courses as they are straight forward & practical. As an entrepreneur, I want to learn industry best practices fast. I find Foundr courses valuable as they present case studies and real life how-to techniques I can apply to grow my business.
Fab, FR
Comprehensive and easy to follow programs
I started one of the Foundr courses hoping to learn more about launching an ecommerce business. This course has been far more helpful than I expected. It is comprehensive and easy to follow. It has given me the confidence and knowledge to launch my business. I plan on taking more of the courses offered and look forward to learning more from Foundr.
Alexis S., US
Comprehensive, actionable content + great customer service
Courses are current and actionable with useful and applicable business-related information. Learned a ton that I’ve been able to apply to my business. Foundr’s Customer Support team is always super-quick to respond and helpful. Always a good experience!
Carly J. Cais, US
This Is What Our Students Have Achieved
Violetta Mamone
The Gem Drop
Transitioned from no business experience to making her first sale and partnering with a charity within two weeks.
Erin Schmidt
Bella Vida Santa Barbara
Moved from job hopping to establishing her own business, turning her dream into a reality.
Christine Keeling
Long Haul Spa
Transitioned from a tech executive to launching a successful business selling physical products in less than a year.
Therese Clark
Lady Suite Beauty
Boosted sales 3x and increased return customer rate to 37% through enhanced content creation and Instagram advertising.
Leo & Cat
Bushflow Herbals
Increased monthly sales from under $500 to approximately $4,000 by refining their brand voice and understanding their customer persona.
Ebyan Noor
Butter Skin
Overcame a discouraging first launch, refined her brand and built a community, leading to first-ever repeat customers.
Rhoda Malia
My Happiness Journal
Launched her first physical product successfully, moving beyond the ideation phase to achieve her first sale.
Jose Chiriboga
Remu Apparel
Enhanced his brand identity and sales messaging, resulting in a 10x sales increase in less than two months.
Juliana Fraser
Juicy Bod
Advanced from concept to being featured in Australian Vogue in under six months.
Cory & Georgia
Balance Bottle
Achieved over 600 product sales totaling $33,000 within five months of launching their business.
Janelle Han
Goldscoop
Generated $500 in sales and secured contracts with three influencers within a month of business operation.
Derek Golding
Breathealer
At 71, successfully launched an ecommerce store with no prior experience in online sales or marketing.
Inside Our Student Community: Founders Celebrating Their Wins
Pick A Plan & Leverage The Proven Know-How In foundr
You’ll See Results Or It’s Free
Start today. Get instant access to SEO for Ecommerce.
Master SEO and Organic Growth: Complete access to the SEO for Ecommerce course led by Lindsay Shearer to drive traffic and boost sales
15-Day Satisfaction Guarantee: Results within 15 days or your money back.
(One-time, 15-day guarantee)
Start now & grow your ecomm business without expensive ads
Fast-Track To Success: 30+ programs with 1000+ lessons in a personalized pathway, 30,000+ strong community & weekly live mentorship. Just $1.66/day.
90-Day Success Guarantee: Results within 90 days or your money back.
(Bi-annual, 90-day guarantee)
Start now & grow your ecomm business with Foundr+
Our Success Guarantee.
We’re so confident Foundr+ can help you see tangible results that we guarantee it. If after actively learning and applying our methods and engaging with our community, you don’t see measurable results in 90 days, we offer a full refund of your investment.
30K+
STUDENTS
3M+
FOLLOWERS
30+
Courses
300+
Podcasts
ABOUT US
Foundr empowers millions by connecting them with the ideas of some of the most successful living entrepreneurs of our generation. Entrepreneurs like Richard Branson, Arianna Huffington, Mark Cuban, Tim Ferriss and many more.
More recently, Foundr has been a dominating force in the world of Ecommerce, breaking down the strategies and frameworks of verified top entrepreneurs into actionable steps through our platform foundr+ so that anyone can start, build, and grow a successful ecommerce business.
Our goal is clear: to nurture the entrepreneurs of the next generation who will move society forward by building something new.
Here’s What Just Some
Of Our Students Have To Say…
Frequently asked questions
How can this course help my store?
The SEO for Ecommerce course, led by SEO expert Lindsay Shearer, is designed to help ecommerce store owners like you generate free organic traffic by optimizing your store to rank higher on Google and other search engines.
This course covers everything you need to know to attract high-quality visitors without spending a dime on ads. You’ll learn how to optimize your product pages, find the right keywords, and build long-term strategies that will drive more traffic to your store and increase sales.
How is this course different from other SEO courses?
Unlike generic SEO courses, SEO for Ecommerce is specifically created for ecommerce business owners. You’ll learn ecommerce-focused SEO strategies that are designed to improve your product pages, collections, and overall site visibility.
This course goes beyond theory and offers practical, easy-to-implement techniques that are tailor-made for ecommerce stores to increase traffic and boost conversions without ad spend.
What exactly will I learn in the course?
This course covers all aspects of SEO with a focus on ecommerce. Key topics include:
- How to drive free traffic by optimizing your Shopify, WooCommerce, or other ecommerce platform.
- Keyword research to find the best keywords that attract buying customers, not just browsers.
- On-page SEO strategies specifically for product pages and category pages to boost your rankings and sales.
- Off-page SEO techniques to build authority with backlinks and increase your store’s trust with search engines.
- Technical SEO to improve your site’s speed, structure, and mobile optimization for better rankings.
- How to track results using Google Analytics and Search Console to monitor your progress and make data-driven decisions.
Can I get just the course-alone or is it exclusive to foundr?
You get complete access to the SEO for Ecommerce course either as a stand-alone purchase or along with 6 months of Foundr+ membership (a $799 value).
Foundr+ gives you access to 30+ premium business courses that cover everything from scaling your ecommerce store to mastering digital marketing and social media.
If you choose the Foundr+ option, your membership will renew every six months, and you can cancel at any time.
What is Foundr+ and why is it valuable for ecommerce owners?
Foundr+ is a premium membership that unlocks a library of 30+ expert-led courses designed to help you grow your ecommerce business and improve your marketing strategies.
As a Foundr+ member, you’ll get access to all our ecommerce-focused courses, workshops, and community support to help you scale your store, reduce ad costs, and improve profitability through organic marketing.
The membership renews every six months, giving you a full learning platform for continued growth and support.
How long does it take to see results from SEO?
SEO is a long-term strategy, but many store owners start seeing improvements within 3-6 months. The course teaches you how to optimize your site for long-lasting results.
Unlike paid ads that stop delivering traffic as soon as you stop spending, SEO delivers free traffic over time, ensuring your store continues to grow without increasing ad costs.
Is the course beginner-friendly?
Yes! This course is perfect for both aspiring and existing ecommerce store owners. Whether you’re new to SEO or already have some experience, Lindsay’s step-by-step guidance will help you understand how to implement effective SEO strategies for your ecommerce store.
No technical background is required, and the course includes simple, actionable steps to get started immediately.
What makes SEO better than paid ads for ecommerce?
While paid ads can provide a quick boost in traffic, they are expensive and stop working the moment you stop paying. SEO, on the other hand, provides sustainable, long-term traffic without ongoing costs. Once you’ve optimized your site, you’ll attract organic traffic that converts, without having to continuously increase your ad spend.
This course will show you how to make SEO work for your ecommerce store so you can cut back on paid ads and grow your store for free.
What are the benefits of joining Foundr+ along with the course?
By joining Foundr+, you unlock not only the SEO for Ecommerce course but also a vast library of ecommerce-specific courses and resources, including workshops on scaling your store, running successful product launches, and mastering social media marketing.
As a member, you’ll get access to:
- 30+ premium courses, 1000+ lessons from industry leaders in ecommerce and digital marketing.
- A personalized learning pathway that tailors content to your business goals.
- A private community where you can connect with like-minded entrepreneurs and get support from experts.
- Exclusive bonuses and resources that are only available to Foundr+ members.
Can I cancel my Foundr+ membership if I’m not satisfied?
Yes! Foundr+ is a no-commitment membership. You can cancel anytime. We also offer a 90-day success guarantee for the SEO for Ecommerce course, allowing you to try the course risk-free.
Do I need special tools or software to complete the course?
No, the course is designed to be simple and actionable, with tools like Google Analytics and Google Search Console, which are free to use. Lindsay will guide you through how to use these tools effectively to track your store’s SEO performance.
Everything you learn can be implemented using your existing ecommerce platform, whether it’s Shopify, WooCommerce, or another platform.
How long does it take to complete this course?
As soon as you purchase, you will get access to the course via email. From there, on average, most students complete the course in 2 to 6 weeks, depending on how much time you dedicate to it. The course includes over 40 lessons across 6 modules, packed with actionable strategies, so you can implement what you learn as you go. You’ll have long-tem access to the course (or as long as you’re a Foundr+ member), so you can revisit any lessons or sections whenever you need.
The Only Membership
You Need For Ecommerce Success
Start & grow your dream business for as little as $1.66/day.
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