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When you join this

  • Why producing more & more content isn’t the answer! Instead with this simple content strategy, you’re only “one piece of content away” from blowing up your brand without having to spend a penny on paid ads!

  • How to use “Content Funnels” to predictably turn your content into cash. You’ll learn exactly how to convert followers into first-time customers by optimizing content at the top, middle, and bottom of your funnel…

  • The 3 types of “Stickable Content” -- use them to always know the exact type of content your audience needs from your right now. One of these three types is currently making content “go viral” more often than anything else!

  • Never guess again! Eric shows you how to “track your content” so that you know exactly which content is producing sales and which isn’t. While others waste time on content that doesn’t work, you’ll be doubling down on assets that are working best!

  • Ecommerce stores & influencers...Eric and Nathan share their best content marketing practices for adding new followers, subscribers, and daily sales!

  • How to easily set up a “Content Marketing Machine” that works for you on autopilot 24/7/365 and doesn’t require your time and attention every single day.

Meet your instructor

Eric Bandholz

Meet Eric Bandholz, the Founder of Beardbrand.

As a leading men's grooming company known and modeled for their insanely effective and creative content marketing, getting Eric for this masterclass was an absolute perfect fit.

For years bootstrappers have been turning to Beardbrand to discover how they’ve leveraged organic strategies to build one of the most loyal communities online.

With more than 1,500 different competitors, men’s grooming is one of the most saturated niches to enter. Yet Eric’s been able to turn his passion for beards and a measly initial $30 investment into a thriving multi-million dollar ecommerce business.

The secret to their growth?
Content marketing...
Done differently.

From 1.36 million YouTube subscribers and getting more than 250,000 video views a day, to Instagram, vlogging, and even down to their newsletters and the copy on their website…

Eric has mastered the art of turning unique content marketing into new followers, subscribers, and organic sales! All 100% bootstrapped!

Where other “gurus” blog about blogging, Eric shows you how to blog, podcast, create content, and use your social audience for actual sales. No theory.

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WHAT our students ARE SAYING...

Based on 100+ reviews

Alan Burns

“I can’t recommend Foundr Courses enough, I just wish I found them sooner.”

Finding Foundr has changed my life! Let me explain.

From a young age, I’ve always wanted to build multiple businesses, but I had NO idea how to do it. I went to university then I started numerous micro-businesses which never really took off. Why? I lacked consistency, structure, systems, and processes so on my search for these I read numerous books, followed webinars and bought courses by “Gurus” selling the secret sauce. I wasted time on Linked In learning and Udemy trying to learn the secrets to success.

THEN along came Start & Scale, a course aimed at building e-commerce businesses by Gretta. This course was ram packed with high-value knowledge, step by step guides, actionable tasks that create results. One year later, I enrolled in the Consulting Empire by Sabri Suby, which was not directly related to my events business, but I could take the lessons and apply them to my business. Consulting Empire alone has probably been the single best investment I’ve ever made in my quest to build businesses. If you run a service-based business, it is a MUST. This month due to COVID19 I bought the new Finance for Founders, to learn while we are in Lockdown. I have not started this yet, but I know from the other courses I have this will be packed with valuable content which would typically take me years to learn.

Using Foundr I have learnt a lot in such a short space of time, from the people that have built businesses and achieved REAL success. Foundr has changed my life and businesses.

I can’t recommend Foundr Courses enough… I just wish I found them sooner.

Chris Duncan

“The knowledge you gain from the course is way beyond what you pay for”

The Instagram Domination course is NEXT LEVEL good!

So much value and the way its set out is incredibly professional and easy to consume,

The knowledge you gain from the course is way beyond what you pay for

Would highly recommend!

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Hugely impressed by all of the brilliant content that Foundr continues to create and share.

The courses are some of the best on the web and the magazine itself is so brilliantly put together. Top quality content and teachings all round.

Bernadette Janson

“I'm SO impressed”

I'm SO impressed with Foundr. Instagram Domination is an amazing program.

I am in awe of the quality of the content, the fact that it is not just theoretical, it's backed with real life proof , is practical and actionable. Thank you Nathan Chan

Tashida Callender

“I certainly will be doing more courses with Foundr throughout my career. I would recommend them to anyone!”

Honestly, I feel like I’ve struck educational gold having started Foundr’s Start & Scale Course with Gretta van Riel.

Aside from the enormous amount of knowledge learnt in module one alone, the exclusive Facebook group is exactly what progressive entrepreneurs need for that perfect balance. Entrepreneurship is no walk in the park. It isn’t easy. So to be able to lean on like-minded people, to share, give advice, encouragement, helps you to stay focused.

It’s also very fruitful that the Foundr team and Gretta are all responsive within the group and always willing to help.

I certainly will be doing more courses with Foundr throughout my career. I would recommend them to anyone!

Rory Boyle

“Owner of 8 figure business and wouldn't go to war without Foundr”

Long term subscribers to Foundr have engaged in a number of their courses and naturally a reader of their online content and magazine.

My organisations have grown exponentially over the past 3 years and it is no coincidence during this period my team have eaten everything that Foundr has to offer. Start and Scale course and Sabri's course are the two standouts for me.

Can't recommend enough, Foundr is a must have if you really want to hustle in biz.


Foundr is a global education company that connects millions of people every month with some of the most successful living entrepreneurs of our generation. Entrepreneurs such as Richard Branson, Arianna Huffington, Mark Cuban, Tim Ferriss and many more. Foundr breaks down their strategies and experiences into actionable, battle-tested content through magazines, podcasts, videos, blogs, and online courses — so that you too can start, build, and grow a successful business.

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