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How To Scale Your Ecomm Store
To 7 Figures And Beyond

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About Foundr’s New Course:

Ecommerce Masters

“The 5 Core-Driver Method
For Scaling To 7 Figures”

INCREASED PROFIT MARGINS

More profit per transaction. Do this and you can both scale faster and take home more for yourself. Inside this course the “5 Core Drivers” are all synchronized around one goal, increasing sales while increasing profit margin at the same time.

7-FIGURE SCALING MADE SIMPLE:

No more overwhelm or feeling like you need to try everything. Ecommerce Masters was designed for you to pick the core driver which best aligns with your current business and use it to scale. Just one of them can be used to double or triple your sales.

DIVERSIFY REVENUE & REDUCE RISK:

Feel too reliant on Facebook for your store revenue? Tired of their constant ad disapprovals or unannounced changes. Take control of your revenue streams by using the other core drivers and reduce your risk and headaches.

ECOMMERCE MASTERS

Simple, Actionable,
& Proven
Scaling
Strategies For
Ecommerce Growth

  • Dramatically increase your AOV (average order value).
  • Negotiate better margins on your products.
  • Sell more to your existing customers.
  • And keep more of what you make.

INTRODUCING YOUR INSTRUCTORS

ECOMMERCE
MASTERS

SCALING WITH FACEBOOK ADS WITH

NICK SHACKELFORD:

Nick is a world class expert in paid media and a multi-time founder specializing in scaling stores through Facebook Ads. All in, he’s spent upwards of $85M in Facebook Ads across multiple industries!

Nick has been involved with over 150 direct to consumer brands, many being in the $10M-$50M range. He currently operates three businesses that feed into one larger mission of empowering entrepreneurs to build their dreams. Oh, and he’s also the one who popularized the fidget spinner!

FACEBOOK SPEND: NICK IS ROUTINELY TRUSTED WITH TENS OF MILLIONS OF DOLLARS WORTH OF AD SPEND ON FACEBOOK.

MEET
NICK

NICK WITH HIS PARTNER, SHANICE
TEACHING FACEBOOK ADS FOR FOUNDR
NICK WITH HIS FRENCHIE

SCALING WITH ADVANCED INFLUENCER MARKETING WITH

GRETTA
VAN RIEL

Along with running a leading Influencer Marketing platform that’s already linked more than 8,000 influencers to brands, Gretta has helped pioneer influencer marketing to scale 4 of her own brands beyond 7-figures in just 4 years flat. She’s won the Shopify Build a Business award, had $1M dollar days, and knows the influencer game better than anyone we’ve ever met.

Inside Ecommerce Masters she dives into her own YouTube influencer acquisition strategy, her Influencer Funnel, and even how to manage more than a thousand influencers at once!

Shopify Build
A Business Winner
Gretta’s $1 million dollar day at the 5th Watches.
Gretta attending an NYC media tour of 1 of her 4 businesses- The 5th.

MEET
GRETTA

Gretta speaking at Resonation Women Conference in Jakarta, Indonesia.
Gretta teaching advanced influencer marketing for Foundr.
Gretta’s ski trip with her partner at Lake Tahoe.

SCALING WITH SUCCESSFUL
NEW PRODUCTS WITH

ROB WARD

Rob successfully bootstrapped Quad Lock from 0 to $9M dollars in just four years and today has sold millions of units shipping to over 100 countries. With more than 80 different sku’s, his products are featured on the Apple website and by people like Kylie Jenner and Olympic cyclist Chris Froome.

He’s a Shopify Build A Business Winner and an absolute genius at scaling stores using new products. One of the biggest leverage points for any online business!

Shopify Build
A Business Winner
Quad Lock’s products are so highly trusted that they are even sold by Apple - online and in retail stores.

Rob's products are so popular that even Kylie Jenner uses them (this was not a sponsored post).

Kylie Jenner using one of Rob’s Quad Lock cases in a non-sponsored post.

MEET
ROB

ROB ON A SHOOT DAY FOR QUAD LOCK.
ROB TEACHING HOW TO SCALE YOUR SKUS
Rob at Deloitte's Tech Fast 50 AU awards where Quad Lock came in 25th

SCALING WITH ADVANCED
OPERATIONS, MANUFACTURING,
& SUPPLY CHAIN WITH

RICH LI

Rich is the co-founder of luggage startup July and online furniture retailer, Brosa. Within nine months, July secured $10.5M in funding and is on track to achieve $5M of revenue in its first year of operations. Meanwhile Brosa, has become Australia’s biggest online furniture retailer worth over AU$50M.

As a Chinese native, Richard has deep networks in China and wider Asia and has supply chain capabilities and knowledge unlike anyone we’ve ever seen. He’ll help you set up your operations so scaling is streamlined simplicity instead of mass chaos.

Rich Li and his cofounder Athan Didaskalou. in the news for their latest company, July.
Everyone is talking about Rich's latest ecommerce venture, July.

MEET
rich

Within nine months, Rich's company July secured $10.5 million in funding.
Rich Li teaches you how to negotiate with manufacturers.
Rich Li and his co-founder.

SCALING WITH MULTIMILLION DOLLAR
ECOMMERCE EMAIL MARKETING WITH

CHASE DIMOND

Chase has sent hundreds of millions of emails for his 7 and 8 figure ecommerce clients as well as his own brand and generated more than $20M in email attributable revenue. He’s helped brands like The Chive, IBEX, Original Grain, TUSHY, and Vinyl My Please all grow their business using email.

Armed with unique experience in almost every aspect of email (from ecommerce email marketing to cold email marketing to even building and scaling email newsletters and everything in-between), he’ll help you maximize the #1 revenue generator for all online businesses, your email list.

Over the last year, Chase's email strategies generated $1.5 million dollars for one his clients (37% of their total revenue).
Chase’s 19-month old agency has driven over $25 million in email revenue for his clients.

MEET
chase

What’s Waiting For You

Inside “Ecommerce Masters”

swipe left for see next module
MODULE 01
MODULE 02
MODULE 03
MODULE 04
MODULE 05
MODULE 1

Scaling With Facebook Ads - Nick Shackelford

In this module you’ll discover everything you need to know to scale your store using Facebook ads. From launching new products and finding your perfect audience right from the start, to powerful retargeting strategies that can change everything for you, it’s all here waiting for you.

  • The little-known Facebook ads strategy Nick used to help a new store do $10.5M in only 32 days!
  • After millions of dollars in testing, here’s the absolute “perfect price point” for cold traffic impulse purchases.
  • Where 80% of your Facebook ad spend should be going…
  • Over 50% of your conversion rate is based on your ad creative! Here’s a step-by-step process for creative that converts on cold traffic…
MODULE 2

Scaling With New Products - Rob Ward

In this module you’ll learn how Rob successfully adds products to his store that customers are begging to buy. Plus he shows you how he finds entirely new markets for existing products.

  • Rob's proven 3-part “Product Success Formula” for selling massive amounts of new products without all the time wasting and costly guesswork!
  • Onboarding products vs complimentary products. Why knowing the difference can be the “unlock” in rapidly scaling a store with diverse revenue streams…
  • The “2-Step Market Validation Process” Rob uses to easily place existing products into new markets and tap into a whole new segment of customers…
  • Why you should not be using “percentage margin” when selecting the price point for your product. Here’s how to use “dollar margin” pricing instead to scale faster...
MODULE 3

Scaling With Advanced Operations - Rich Li

In this module you’ll master the 3 elements of supply chain: sourcing, production, and logistics. You’ll be able to negotiate better margins, terms, and scale your business by moving faster than your competition.

  • Why using Alibaba or going to tradeshows works, but is not the most efficient and cost effective way for finding the “best match” suppliers…
  • The “Double Spy Framework” for consistently negotiating the most aggressive and fair price with any supplier. And why you must remember that your down payment is 100% negotiable!
  • How to accurately calculate your contribution margin so you know exactly how much money you can be spending on marketing, product, etc…
  • The top questions all store owners should be asking their carrier to get the best price possible when shipping goods...
MODULE 4

Scaling With Advanced Influencer Marketing - Gretta Van Riel

In this module you’ll discover the advanced influencer marketing strategies Gretta has used in her business to create millions in both sales and followers. From Instagram to Youtube, you’ll now be able to create a network of influencers who can drive traffic and views to your store every single day.

  • How Gretta created a “4-Stage Influencer Funnel” to increase sales on her stores!
  • The #1 mistake most store owners make again and again when finding influencers to work with their brand
  • Gretta’s “Sweetener Framework” for building rock-solid relationships with influencers that can lead them to lowering their rates and being super easy to work with...
  • The right way to use YouTube influencers for evergreen traffic and store visits, day after day...
MODULE 5

Scaling With Multi-Million Dollar Email Marketing - Chase Dimond

In this module you’ll learn how to make more money from every single one of your subscribers and customers using proven ecommerce email marketing strategies. Much of what you’ll learn inside this module is around automations, meaning you set it up once and it drives sales for you everyday till you change it.

  • The 3 “must-have” automated email flows that run on autopilot 24/7/365 to help scale your store…
  • A simple abandon cart email that started generating $4,000 each month in “saved sales' as soon as Chase’s client began implementing it…
  • How to use email to instantly reduce your refunds and return rate…
  • How to use a “Replenishment Flow” to drive repeat purchases from your existing customers without over emailing or annoying your list...

What You’ll Get When You Try
Ecommerce Masters Today

What You’ll Get When You Try
Ecommerce Masters Today

  • 5 Easy-To-Follow Training Modules
  • 62 Video Lessons
  • More Than 9 Hours Of In-Depth Advanced Ecommerce Tactics
  • Professionally Produced Workbook
  • On Screen Software Demonstrations
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We only work with practitioners who have built one or more successful businesses. Our mission is to democratize entrepreneurial education and bring it to the masses to help entrepreneurs build and grow successful businesses and to create the future generation of entrepreneurs that drive humanity forward.

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