SAVE 75% & GET 1 FREE
Featured 
In & By:

Proof?

Check out the results from our students

Renee Alyce

MEET RENEE, BACHÉ DE MAR - $12,000 IN ONE DAY. Industry: Skincare

While living on a secluded island, renee discovered the skincare benefits of sea cucumber collagen. a few years 
later, she put it in a bottle and made $12,000 in one day.

Maurah Ruiz

Meet Maurah, Acv gummies - $2,0000 in less 
than a week
Industry: Food

“I had two failed businesses before this one… I just didn’t 
have any framework and I think that’s what the start and 
scale course helps me do. It gives me step-by-step instructions on how I can be successful.”

Adam Hendle

Meet Adam, Ballwash - Seven-Figure Business 
in only seven months
Industry: Personal Hygiene

Adam took his fresh new men’s body wash company and converted it into a seven-figure business in only seven months.

Check this out!

Jax found her idea and sold out her first run making $5,000!

She Created Brand

Jax launched Moosey Moose in November 2020 and sold out of stock in less than 6 months. She has big goals to grow the business in year 2 while living up to Moosey Moose’s ethos of reducing waste and creating a sustainable baby clothing line.

Sam went from 
$0 to six-figures in just 
4 weeks!

She Created Brand

Sam created Naked Sundays SPF, the first sunscreen product designed to be worn over your makeup. By following Gretta’s framework and launch checklist, she went from $0 to six-figures in just 4 weeks.

Kelsey went $18k a year to 
$18k a month!

She Created Brand

Kelsey, used Start & Scale to take her existing business Kavala Collective - a luxury activewear inspired by yoga, surf, & wanderlust lifestyle…from doing $18k a year, to $18k a month.

More Students Results? Sure!

swipe to see more

Products created with 
start and scale

IndustryProductResult
SupplementsACV GummiesMaurah Ruiz made $2k in less than a week
BeautyBall WashAdam did 7 figures in 7 months
ClothingWool FedorasTania received 20 orders on launch night
BeautyBeard OilGamal went from $2k to $60k a month
Active WearBikini’s & Active WearKelsey went from 80 sales a year to 120 sales a month
BeautySea Cucumber CollageRenee did $12,000 in one day
FoodHot SauceAllan made $2,000 in his first month
SupplementGut Health SupplementReever made $500k in his first year
FitnessFoam Roller BottlesCory & Georgia made $33k in first 5 months
FoodPremium French RoséPiers did $12k in just his 3rd month in business
BabyAdjustable JumpersJax found her idea & sold out with $5k in sales
BeautySPF SunscreenSam went from $0 to six-figures in 4 weeks
  • ACV Gummies - Maurah Ruiz made $2k in less than a week

  • Ball Wash - Adam did 7 figures in 7 months

  • Wool Fedoras - Tania received 20 orders on launch night

  • Beard Oil - Gamal went from $2k to $60k a month

  • Bikini’s & Active Wear - Kelsey went from 80 sales a year to 120 sales a month

  • Sea Cucumber Collage - Renee did $12,000 in one day

  • Hot Sauce - Allan made $2,000 in his first month

  • Gut Health Supplement - Reever made $500k in his first year

  • Foam Roller Bottles - Cory & Georgia made $33k in first 5 months

  • Premium French Rosé - Piers did $12k in just his 3rd month in business

  • Adjustable Jumpers - Jax found her idea & sold out with $5k in sales

  • SPF Sunscreen - Sam went from $0 to six-figures in 4 weeks

…And countless others in all kinds of niches and industries!

What others are saying...

What they Say

Gamal Codner

MEET GAMAL, FRESH HERITAGE - $2K TO $60K+... A 
MONTH!
Industry: Personal Hygiene

Meet Gamal who said, “Your course content is responsible 
for growing our business 30x -- from $2k a Month to $60K+ a Month."

Brandon Monaghan

MEET BRANDON, URBAN LASH - $270,000 IN JUST 8 WEEKS! Industry: Beauty Products

Brandon partnered up with 17 year old justin kemperman after having some success in ecommerce. they achieved more than $500,000 in sales just a few months after starting the store!

Lindsay McCormick

LINDSAY MCCORMICK, BITE TOOTHPASTE BITS - found the way to save time and lower her stress after enrolling in Start & Scale Industry: Personal Hygiene

Lindsay was running her store from her own apartment, but she couldn’t keep up with the demand and was running on fumes. She has learned how to think strategically to be a successful entrepreneur.

3 REASONS YOU SHOULD
START YOUR
ONLINE STORE TODAY!

DON’T MISS OUT ON THE ECOMMERCE OPPORTUNITY OF A LIFETIME! More people are buying online than ever before.

Reference: Sleeknote.com

Reference: Techcrunch.com

1

ECOMMERCE IS GROWING

Global e-commerce sales are expected to grow another 50% by 2025…in just the next 3 years alone! As online shopping booms into a 7.4 trillion dollar industry, it continues to prove that “borderless ecommerce” is the future of business.
2

RISE OF SOCIAL SELLING

Social commerce is expected to grow 3x as fast as traditional ecommerce, more than doubling from $492 billion worldwide in 2021 to $1.2 trillion by 2025! Facebook Shops, Shopping Reels on Instagram, TikTok partnering with Shopify…more people are buying on their phones than ever before.
3

BIG PROFIT MARGINS

Selling products online means lower overhead, more profit for you, and more competitive prices for your customers. Plus you can start as “lean” as you want! With no staff & no huge inventory, you can start a six-figure store from your own home!
  • Repeatable framework that’s been creating success stories for nearly 10 years.
  • Diverse students from over 65 different countries & cities throughout the world.
  • More than 21,518 students (and counting) inside the community.
  • Countless products started, scaled, and sold online.
  • And even brands which have now been acquired!

Countries where start & scale is being used:

65 countries and 21,518 students (and counting) inside the Start and Scale community.

People Building Profitable Online Businesses Inside Start & Scale:

  • A former “Project Runway” star
  • Young stay-at-home moms
  • First-time entrepreneurs still at a 9-5
  • Married couples or partners in
    business together
  • An 18-year-old student on gap year
  • “Offline” retail business owners
  • A 71-year-old dentist
  • Service professionals launching side hustles
  • People wanting to build empires like Gretta
  • A 56-year-old MBA former tech executive
  • Former professional athletes
  • Existing brands wanting to scale
And countless others!

DON’T WAIT
START NOW!

BE YOUR OWN BOSS. 
HAVE MORE FREEDOM. 
CREATE YOUR DREAM LIFE.

Gretta's been living the dream. She can literally work from anywhere in the world, 
and enjoys mixing leisure with sourcing new products.

IT’S NOT JUST ABOUT HOW MUCH
YOU MAKE, BUT HOW YOU MAKE IT!

Because what good is working hard if you’re miserable and don’t get to enjoy it?

Instead you control your schedule and your store makes sales without you.

It doesn’t have to be all about building your business as big as possible.

You can build a dream business that also lets you live your dream life.

You don’t have to say “no” to important events or experiences with your family.

We have young Moms whose stores now allow them to spend more time with their kids.

For many of our students, having their own online store is about having freedom and doing what they love…just as much as it is about profits.

It’s about being in control of their financial future, not hoping for some unreliable government to “rescue” us as they see fit. But instead creating a secure and reliable income we can rely on.

Plus if you follow Gretta’s system, you can build a legitimate brand you could sell one day!

SIMPLE, ACTIONABLE, & PROVEN STRATEGIES FOR CREATING A PROFITABLE ONLINE STORE

  • FIND YOUR PERFECT PRODUCT IDEA FROM THE START.
  • BUILD A REAL BRAND THAT YOU COULD SELL IN THE FUTURE.
  • SCALE QUICKLY FROM YOUR FIRST SALE TO YOUR FIRST SIX-FIGURES
  • SIMPLIFY THE ECOMMERCE PROCESS WITH A STEP-BY-STEP BLUEPRINT.
  • ESCAPE THE 9-5 AND LIVE A LIFE OF FREEDOM, CONTROL, & ABUNDANCE.
  • Watches, teas, bottles, face masks, etc. Gretta’s “P.S.S.P. Framework” is a repeatable framework for all kinds of product ideas no matter how crowded or competitive the niche is. It even landed her on Oprah’s favorite things! (Module 1 Lesson 2)
  • Why you don’t need any marketing experience whatsoever and can instead follow Gretta’s easy-to-use “Marketing Stack” with all her checklists, recommended apps, and step-by-step instructions for selling online. (Module 7 Lesson 6)
  • The fastest way Gretta has discovered to get your first sale. It’s how she went from first-time entrepreneur to making $600k/mo in six months. (Module 1 Lesson 9)
  • No audience? No problem. This is Gretta’s most powerful tool for quickly creating an audience from scratch who actually buy what you sell. It’s how she did $100k in sales on her very first day of launch with 5th Watches! (Module 5 Lesson 11)
  • Avoid all the most common and costly mistakes! Just one of these cost Gretta $1.3 million to learn the hard way. So she’s already “paid the price” so you don’t have to. (Module 4 Lesson 3)
  • Already have a product and want to scale faster? Use Gretta’s #1 scaling strategy which quickly added tens of thousands in “extra sales” per month with almost zero extra work. (Module 8 Lesson 3)
  • Use Gretta’s “Minimum Viable Brand” method for standing out and intentionally creating “top of mind” positioning for your brand. It’s why her first company SkinnyMe Tea owned the phrase “teatox” instead of detox. (Module 2 Lesson 2)

Now its your turn Start today!

IF YOU DON’T KNOW WHAT TO SELL…

  • 1

    Start & Scale will help you come up with a product idea that actually sells!

    Watches, teas, bottles, face masks, etc. Gretta’s “P.S.S.P. Framework” is a repeatable framework for all kinds of product ideas no matter how crowded or competitive the niche is.

    1. Dog Shampoo

    2. Australian SPF Sunscreen

    3. Sea Cucumber Collagen

    4. Icelandic Fish Leather

    5. Adjustable Baby Rompers

    6. A Sustainable Nut Milk Machine

    These are all wildly different and wildly successful products which used Gretta’s framework. It works with all kinds of products, industries, and niches.

  • 2

    You don’t need any marketing experience to succeed!

    This isn’t about dropshipping and you don’t need to use Facebook ads. Gretta walks you through the entire ecommerce process from start-to-finish. While you don’t need to know a thing about online marketing, you do need to take action.

    It’s how even a 71-year-old dentist with no online marketing experience was able to successfully sell his product online for the very first time!

IF YOU HAVE AN EXISTING PRODUCT OR STORE ALREADY…

Not only will Gretta’s advice in the course help you leverage influencers, sell more product, and scale your store faster than going at it on your own…

But in today’s competitive landscape…

Every brand needs to be constantly creating new and innovative product ideas!

In Gretta’s words “Brands cannot stop at a single product. It’s one of the easiest ways to grow an existing store.”

HOW MUCH TIME WILL THIS TAKE?

We’ve seen people working full time jobs who use Start & Scale to build new brands from scratch and make thousands on their very first day of launch in 12 weeks or less…

1 hour a day

By investing just 1 hour a day.

That’s Gretta’s advice as well. If you’re working full time, schedule just one hour a day to building your new business. Make this your own “Start & Scale Power Hour”.

In one hour you can watch a couple lessons and take action. Then day after day, your business takes shape. You come up with your idea. The branding. Logo. Instagram. And even get your first sale!

This is more than enough to get you to launch. Then once you’re making sales, you can decide to go full-time or hire help. But start with just an hour a day.

Gretta van Riel
ECOMMERCE EXPERT

Meet your instructor

Gretta van Riel

5X MULTI-MILLION DOLLAR E-COMMERCE STARTUP FOUNDER & TOP SOCIAL MEDIA INFLUENCER

Gretta van Riel
ECOMMERCE EXPERT

5X MULTI-MILLION DOLLAR E-COMMERCE STARTUP FOUNDER & TOP SOCIAL MEDIA INFLUENCER

Within just 6 months of starting her first ecommerce business, it was generating $600,000 USD per month (without funding or investment). She was then instrumental in launching another ecommerce business generating $100,000 USD on the first day.

Since then, Gretta has repeated this unique framework for four different businesses and niches, turning each into a multimillion dollar success story.

She has seen million-dollar sales days for her online stores and just celebrated 8 years since she started her first successful ecommerce store in her kitchen (and yes, it's still going strong!).

And unlike other self proclaimed “gurus”...even right now in 2022…

Gretta is still launching new brands from scratch, creating new products for her existing brands, and working with influencers to generate massive sales!

Gretta’s on a mission to help entrepreneurs like you succeed…

  • One of our students did over $500K IN 12 WEEKS!

  • Grettas live workshop with Shopify

    Gretta at The Tim Ferriss Show

  • Another student did more than $25K IN 4 WEEKS

  • Gretta and Gary Vee at a conference

  • Gretta’s first brand, Skinnyme tea.

  • Gretta at The Tim Ferriss Show

  • “PSA: I’ve joined the Hydraltye board and we
    IPO’d today!!”

  • Gretta speaking at Resonation Women
    conference in Jakarta, Indonesia.

GRETTA'S CREDENTIALS

  • $1M REVENUE IN A DAY

    Gretta’s “million -dollar day” as co-founder of the The 5th Watches. She also did $100,000 on the first day of sales with this new business!

  • Forbes 30 under 30

    As a 5x Founder, Gretta was recently featured as a “Forbes 30 under 30” for Retail & Ecommerce.

  • Oprah’s favorite things

    Another one of Gretta’s multimilion dollar brands, DROP Bottle, being featured as one of “Oprah’s Favorite Things”.

  • SHOPIFY BUILD
    A BUSINESS WINNER

    Gretta won the coveted Shopify Build a Business Award for her multimiloin dollar business, SkinnyMe Tea, beating out tens of thousnds of other ecommerce contestents from around the globe.

  • 1M+ Followers
    Across Social Media

    With more than 21,000 “Start & Scale” students and 1M+ followers across her social media platforms, Gretta Van Riel has become a go-to resource for ecommerce entrepreneurs who want proven advice from someone who actually “walks the walk”.

Now it’s
your turn!

WHAT’S WAITING FOR YOU INSIDE

Module 1
Module 2
Module 3
Module 4
Module 5
Module 6
Module 7
Module 8
Module 1:

FINDING YOUR IDEA

In this module you’ll learn the exact framework Gretta uses to start a new ecommerce businesses from scratch. It’s the unique process she follows that’s now turned simple ideas into 4 multi-million dollar stores.

  • Lesson #1: How To Come Up With An Idea
  • Lesson #2: The P.S.S.P. Framework For Ideation
  • Lesson #3: From Employee To Entrepreneur
  • Lesson #4: How To Make Your Product Different & Better: Design + Function
  • Lesson #5: How To Make Your Product Different & Better: Price + Time
  • Lesson #6: How To Find Your Target Customer
  • Lesson #7: Crafting Your Customer Persona
  • Lesson #8: How To Plan An Idea (Canvases)
  • Lesson #9: How To Validate Your Idea
Module 2

BRANDING & STORE SETUP

In this module you’ll discover the secrets to creating a brand that stands out from among anything else in your market. Gretta helps you set up a business which attracts buyers and influencers and has them chasing you, instead of you chasing them.

  • Lesson #1: What Is a Brand?
  • Lesson #2: Minimum Viable Brand (MVB)
  • Lesson #3: Choosing a Name (Namestorming)
  • Lesson #4: Brand Look & Feel (Logo, Color Palette, Fonts)
  • Lesson #5: Store Options
  • Lesson #6: Set Up Your Shopify Store
Module 3

DEVELOPING & PLANNING YOUR IDEA

In this module Gretta covers the entire process from prototyping your idea and getting your first sample, all the way to placing international orders and everything in between. This section is so in-depth it required us to break it into two parts.

  • Lesson #1: Introduction to Start & Scale Manufacturing
  • Lesson #2: Validation (MVP)
  • Lesson #3: Designing Your Prototype
  • Lesson #4: Packaging Design, Look & Feel
  • Lesson #5: Finding a Manufacturer for Your Packaging
  • Lesson #6: How To Find A Local Manufacturer
  • Lesson #7: Finding A Global Manufacturer On Alibaba
  • Lesson #8: Shipping & Tracking
Module 4

MAKING YOUR PRODUCT PROFITABLE

In this module Gretta covers the entire process from prototyping your idea and getting your first sample, all the way to placing international orders and everything in between. This section is so in-depth it required us to break it into two parts.

  • Lesson #1: Finance 101 (Costs, Margins, Profits)
  • Lesson #2: Product Pricing
  • Lesson #3: Placing Your First Stock Order With A Local Or Global Manufacturer
  • Lesson #4: Product Inspection
  • Lesson #5: Trademarks & Patents
  • Lesson #6: Breaking The Mould
  • Lesson #7: Profit Margin
Module 5

BUILDING AN AUDIENCE OF HUNGRY BUYERS BEFORE YOU LAUNCH

In this module you’ll learn how to launch your stores to “Day 1 Sales”. You’ll use the exact same audience building secrets that allowed Gretta to bring in $100,000 on her first day with one of her stores!

  • Lesson #1: The Breakthrough Concept of "Market to Product Fit"
  • Lesson #2: The 3 C's Of Community
  • Lesson #3: Content Territories
  • Lesson #4: Content Weighting
  • Lesson #5: Content Curation
  • Lesson #6: Brand-Generated Content (BGC) vs. User-Generated Content (UGC) vs. Influencer-Generated Content (IGC)
  • Lesson #7: Post-Purchase Stage
  • Lesson #8: Giveaways
  • Lesson #9: Marketing Psychology
  • Lesson #10: Your Waitlist Landing Page
Module 6

MILLION DOLLAR INFLUENCER MARKETING BLUEPRINT

In this module, Gretta walks you through her entire Influencer Marketing Blueprint from A to Z. You’ll know exactly how to find, work with, and leverage these relationships to help generate massive sales and exposure for your online store.

  • Lesson #1: Getting Started With Influencer Marketing (Part A)
  • Lesson #2: Getting Started With Influencer Marketing (Part B)
  • Lesson #3: Identifying The Right Influencers
  • Lesson #4: Audience Analysis
  • Lesson #5: Macro Vs. Micro Influencers
  • Lesson #6: How To Find Influencers
  • Lesson #7: Outreach To Influencers
  • Lesson #8: Negotiating With Influencers
  • Lesson #9: Leveraging Assets To Maximize Results
  • Lesson #10: Measuring ROI Of Your Campaign
  • Lesson #11: How To Use Hey To Scale Influencer Marketing
Module 7

LAUNCH & OPERATIONS

In this module you’ll discover everything you need to know to launch your store with a bang. From accepting payments, operations, and generating sales straight out of the gate. It’s all here.

  • Lesson #1: Launch Checklist
  • Lesson #2: Free Shipping
  • Lesson #3: Afterpay Or Zip Pay
  • Lesson #4: Logistics - Holding Stock
  • Lesson #5: Customer Support
  • Lesson #6: Gretta's Marketing Stack
  • Lesson #7: Reiterate/Optimize Your Product
Module 8

SCALING YOUR STORE

In this module you’ll learn how to scale your store post launch. You’ll discover the exact methods Gretta used to take her very first business from $0 to $600/month in only 6 months.

  • Lesson #1: Cart Abandonment
  • Lesson #2: Thank You Cards In Order
  • Lesson #3: Raising Your AOV
  • Lesson #4: Upsells/Cross Sells
  • Lesson #5: Growing Your Email Database With Pop-Ups
  • Lesson #6: Email Marketing
  • Lesson #7: Offers & Coupon Codes
  • Lesson #8: Customer Reviews Social Proof
  • Lesson #9: 3PL – Third Party Logistics (Warehouse To Customer)
  • Lesson #10: Freight Forwarding - Moving Product From Manufacturer To Your 3PL
  • Lesson #11: When To Create Your Next SKU
  • Lesson #12: A Story About Getting Started

WHAT’S WAITING FOR YOU inside

  1. MODULE 1

    Module 1:

    FINDING YOUR IDEA  

    In this module you’ll learn the exact framework Gretta uses to start a new ecommerce businesses from scratch. It’s the unique process she follows that’s now turned simple ideas into 4 multi-million dollar stores.. 

    • Lesson #1: How To Come Up With An Idea
    • Lesson #2: The P.S.S.P. Framework For Ideation
    • Lesson #3: From Employee To Entrepreneur
    • Lesson #4: How To Make Your Product Different & Better: Design + Function
    • Lesson #5: How To Make Your Product Different & Better: Price + Time
    • Lesson #6: How To Find Your Target Customer
    • Lesson #7: Crafting Your Customer Persona
    • Lesson #8: How To Plan An Idea (Canvases)
    • Lesson #9: How To Validate Your Idea
  2. Module 2:

    BRANDING & STORE SETUP

    In this module you’ll discover the secrets to creating a brand that stands out from among anything else in your market. Gretta helps you set up a business which attracts buyers and influencers and has them chasing you, instead of you chasing them.

    • Lesson #1: What Is a Brand?
    • Lesson #2: Minimum Viable Brand (MVB)
    • Lesson #3: Choosing a Name (Namestorming)
    • Lesson #4: Brand Look & Feel (Logo, Color Palette, Fonts)
    • Lesson #5: Store Options
    • Lesson #6: Set Up Your Shopify Store
  3. Module 3:

    DEVELOPING & PLANNING YOUR IDEA

    In this module Gretta covers the entire process from prototyping your idea and getting your first sample, all the way to placing international orders and everything in between. This section is so in-depth it required us to break it into two parts.

    • Lesson #1: Introduction to Start & Scale Manufacturing
    • Lesson #2: Validation (MVP)
    • Lesson #3: Designing Your Prototype
    • Lesson #4: Packaging Design, Look & Feel
    • Lesson #5: Finding a Manufacturer for Your Packaging
    • Lesson #6: How To Find A Local Manufacturer
    • Lesson #7: Finding A Global Manufacturer On Alibaba
    • Lesson #8: Shipping & Tracking
  4. Module 4:

    MAKING YOUR PRODUCT PROFITABLE

    In this module Gretta covers the entire process from prototyping your idea and getting your first sample, all the way to placing international orders and everything in between. This section is so in-depth it required us to break it into two parts.

    • Lesson #1: Finance 101 (Costs, Margins, Profits)
    • Lesson #2: Product Pricing
    • Lesson #3: Placing Your First Stock Order With A Local Or Global Manufacturer
    • Lesson #4: Product Inspection
    • Lesson #5: Trademarks & Patents
    • Lesson #6: Breaking The Mould
    • Lesson #7: Profit Margin
  5. Module 5:

    BUILDING AN AUDIENCE OF HUNGRY BUYERS BEFORE YOU LAUNCH

    In this module you’ll learn how to launch your stores to “Day 1 Sales”. You’ll use the exact same audience building secrets that allowed Gretta to bring in $100,000 on her first day with one of her stores!

    • Lesson #1: The Breakthrough Concept of "Market to Product Fit"
    • Lesson #2: The 3 C's Of Community
    • Lesson #3: Content Territories
    • Lesson #4: Content Weighting
    • Lesson #5: Content Curation
    • Lesson #6: Brand-Generated Content (BGC) vs. User-Generated Content (UGC) vs. Influencer-Generated Content (IGC)
    • Lesson #7: Post-Purchase Stage
    • Lesson #8: Giveaways
    • Lesson #9: Marketing Psychology
    • Lesson #10: Your Waitlist Landing Page
  6. Module 6:

    MILLION DOLLAR INFLUENCER MARKETING BLUEPRINT

    In this module, Gretta walks you through her entire Influencer Marketing Blueprint from A to Z. You’ll know exactly how to find, work with, and leverage these relationships to help generate massive sales and exposure for your online store.

    • Lesson #1: Getting Started With Influencer Marketing (Part A)
    • Lesson #2: Getting Started With Influencer Marketing (Part B)
    • Lesson #3: Identifying The Right Influencers
    • Lesson #4: Audience Analysis
    • Lesson #5: Macro Vs. Micro Influencers
    • Lesson #6: How To Find Influencers
    • Lesson #7: Outreach To Influencers
    • Lesson #8: Negotiating With Influencers
    • Lesson #9: Leveraging Assets To Maximize Results
    • Lesson #10: Measuring ROI Of Your Campaign
    • Lesson #11: How To Use Hey To Scale Influencer Marketing
  7. Module 7:

    LAUNCH & OPERATIONS

    In this module you’ll discover everything you need to know to launch your store with a bang. From accepting payments, operations, and generating sales straight out of the gate. It’s all here.

    • Lesson #1: Launch Checklist
    • Lesson #2: Free Shipping
    • Lesson #3: Afterpay Or Zip Pay
    • Lesson #4: Logistics - Holding Stock
    • Lesson #5: Customer Support
    • Lesson #6: Gretta's Marketing Stack
    • Lesson #7: Reiterate/Optimize Your Product
  8. Module 8:

    SCALING YOUR STORE

    In this module you’ll learn how to scale your store post launch. You’ll discover the exact methods Gretta used to take her very first business from $0 to $600/month in only 6 months.

    • Lesson #1: Cart Abandonment
    • Lesson #2: Thank You Cards In Order
    • Lesson #3: Raising Your AOV
    • Lesson #4: Upsells/Cross Sells
    • Lesson #5: Growing Your Email Database With Pop-Ups
    • Lesson #6: Email Marketing
    • Lesson #7: Offers & Coupon Codes
    • Lesson #8: Customer Reviews Social Proof
    • Lesson #9: 3PL – Third Party Logistics (Warehouse To Customer)
    • Lesson #10: Freight Forwarding - Moving Product From Manufacturer To Your 3PL
    • Lesson #11: When To Create Your Next SKU
    • Lesson #12: A Story About Getting Started

Here at Foundr we have a strict “no guru policy”. We’ve had this since Day 1, all the way back in 2013. It means we only work with leading practitioners of their craft.

Foundr instructors must meet a stringent set of qualifications in order to be able to work with us to create a course for our community. One of them being that they must be an actual founder who has built a successful business (oftentimes multiple) in the exact field they will be teaching you in. We allow zero fluff, zero theory, and zero bs.

So when you invest the time and money into a Foundr course, you can be absolutely certain you’re learning proven content from someone who’s done it before. It will work if you work it.

Here is what you will get when you join

So please don’t hesitate – take advantage of your special offer before  
it expires.

5 SIMPLE STEPS TO GET
STARTED TODAY

  1. 1. Click the “Sign Up Now” button anywhere on this page.
  2. 2. Enter your billing details in our secure and encrypted checkout portal.
  3. 3. Open your welcome email & access your entire course curriculum and bonuses.
  4. 4. Begin building your online store.
  5. 5. Reach out to us anytime at [email protected] with any questions or comments.

BY JOINING TODAY YOU’LL ALSO RECEIVE INSTANT 

ACCESS TO THESE 6 AWESOME BONUSES

FREE

Bonus 1

PRIVATE MASTERMIND

First you’ll be granted instant access inside our now somewhat famous private Start & Scale mastermind group. This is one of the most highly engaged communities we’ve ever been apart of. It’s filled with more than 5,000 other ecommerce business owners all committed to helping each other stay motivated, accountable, and plugged into what’s working right now.

FREE

Bonus 2

WHOLESALE REACHOUT SCRIPT TEMPLATES

The second bonus is access to all of Gretta’s insanely valuable Wholesale Reach Out Scripts. If you’re still deciding on your store or product idea and need answers about prototyping, manufacturing costs, shipping, or anything in between… trying to go back and forth on your own can be one of the most painful parts of this whole process.

FREE

Bonus 3

THE INFLUENCER OUTREACH TOOLKIT

The third bonus is Gretta’s very own Influencer Outreach Toolkit. Whether you’re just starting out or already have a store up and running, partnering with influencers is the quickest way she’s discovered in generating massive traffic, sales, and new social media followers.

FREE

Bonus 4

LAUNCH & ABANDON CART EMAILS - COPY & PASTE TEMPLATES

The next incredible bonus contains Gretta’s proven Email Launch Campaigns and turn-key Abandoned Cart Campaigns!

These launch emails are guaranteed to make you a sale on Day 1 if you’ve followed the course and built a waiting list of prospects! It’s exactly how she was able to do $1M in a day with 5th watches!

FREE

Bonus 5

SECRET ECOMMERCE MASTERY SERIES

The sixth bonus is our secret ecommerce mastery series!

This is a series of behind-the-scenes interviews with some of the most cutting edge ecommerce brands we know of here at Foundr. Brand names you’ll surely recognize. Plus there’s even a special Q&A with Gretta where she answers some more advanced questions! You’ll hear insights on this not shared anywhere else.

FREE

Bonus 6

2-FOR-1: FREE LICENSE FOR YOUR BUSINESS PARTNER OR TEAM MEMBER

And for your final bonus, we’d like to invite your business partner or team member to join you for free (in the training and in the Facebook group too). We know how important it is to have business partners on the same page and want you to have everything you need to create a profitable online store. You two can split the investment but each still have access to everything!

FULL DIGITAL COURSE ACCESS

US$1,997

1 SINGLE PAYMENT

Plus FREE
exclusive bonuses
  • Access to the entire course
  • Professionally produced follow-along workbooks
  • 7x additional bonuses

FULL DIGITAL COURSE ACCESS

4xUS$597

4-MONTHLY PAYMENT PLAN

Plus FREE
exclusive bonuses
  • Access to the entire course
  • Professionally produced follow-along workbooks
  • 7x additional bonuses

Frequently Asked Questions

  1. Aren’t there problems with supply chain because of the pandemic?

    While the supply chain has certainly been impacted, it’s actually created a massive opportunity for startups or smaller brands. That’s because big brands are struggling to get their huge orders fulfilled, but it’s much easier for smaller brands who don’t need as much product in one go.

    So right now, more than ever before, as a startup or “smaller brand”, you can swoop in and actually steal market share from other larger competitors who are out of stock and can’t move as fast as you can!

  2. Do I need to quit my job?

    No, you don’t need to leave your job. In fact, we highly suggest you don’t until you get enough income from your online store so you can make the switch smoothly without putting your family and lifestyle at risk. You can get started with as little as 1 hour a week, and scale up from there as you build confidence.

    Note: Gretta worked full time when she was launching her first business. You can, too. There’s no need to take unnecessary risks.

  3. What exactly is included in the course?

    The entire course curriculum is outlined here.
    This explains exactly what’s in each section of the program.

  4. What makes your training better than the others?

    There’s no other program that walks you through exactly what you need to know to start an online store fast, written by someone who has built several 7-figure ecommerce businesses from scratch. What’s more, everything has been broken down in step-by-step detail with real action plans including finding your niche, getting customers fast, the mindset required, getting ideas for content, dealing with cashflow in the early stages and how to scale fast

  5. What if I'm not very technical?

    Let’s face it, creating your own physical product business from scratch can be extremely intimidating. Start & Scale Your Online store walks you through the necessary steps to develop your idea, validate your idea, produce and manufacture your product and make sure it sells to an audience of hungry buyers. Then, it shows you how to scale up your company.

  6. Will there be plenty of examples to illustrate the points?

    Yes, this is a no-fluff program. You’ll get “the how,” together with real specifics that explain everything in step-by-step detail. What’s more, there are real action plans so you know exactly what to do. Nothing has been left to chance.

  7. Is it applicable to anywhere in the world?

    YES! YES! YES! That's the beauty of an online store. We have people all of the world from America, to Asia, to Europe to Africa and everywhere in between. If you have an internet connection and a smart device... you are in business!

  8. What if I have no store or ideas? Just a passion to get going.

    Then you are in THE RIGHT PLACE! That's why we called this "Start" and Scale. We have a master mentor who will show you how to tap into hot and trending ideas, even if you have NO IDEA. You just bring the attitude, we will bring the skill. If this is you, then it's time to join.

  9. How does the 2-for-1 bonus work?

    You just join up, and let us know their details. And we will give them full access. Simple. This is an insane offer. Right now you can get two licenses for $997 (about $497 each) - that's just nuts for what you will get.

  10. Sounds good, does gretta go over any instagram and influencer tips? I want to get just the "start and scale" course.

    Yes! Gretta covers off her tips and process for social media and also using Influencers. This has been a key to seeing success in her businesses, so we have made sure that it is thoroughly covered off in the course. We're really excited you will be joining us for the next intake of the Start and Scale Course

  11. Do I need to use Shopify like gretta? What if I already have a store?

    In the Start and Scale course we recommend and cover how to set-up an online store using Shopify - this is because it is the platform that Gretta van Riel uses for all her businesses. We think it's powerful, cheap and easy-to-use. If you would like to use another platform, then that is completely OK! It's not about the tool, it's about the process and the strategy.

    The main thing is about how you can SCALE your sales. Doesn't matter what platform you do it on.

  12. Is it just a course, or does it offer additional support and encouragement?

    We understand accountability, encouragement, guidance and validation are all part of the “secret sauce” that help you follow through on the course.

    So as soon as you register, you’ll be given BONUS access to a special closed-door Facebook group where you’ll find your tribe who can help you along the journey from where you are now to building a profitable online store. This collaboration is priceless.

ABOUT US

Foundr is a global education company that connects millions of people every month with some of the most successful living entrepreneurs of our generation. Entrepreneurs such as Richard Branson, Arianna Huffington, Mark Cuban, Tim Ferriss and many more. Foundr breaks down their strategies and experiences into actionable, battle-tested content through magazines, podcasts, videos, blogs, and online courses — so that you too can start, build, and grow a successful business.

  • countries around
    the world

  • magazines

  • followers

  • PODCASTS

Here’s What Just Some  
Of Our Students Have To Say…

  • Based on 100+ Reviews
  • Based on 100+ Reviews

We are trusted by thousands around the world

Foundr is the go-to resource…

Not only is Foundr my go-to resource for launching my agency - they truly support and want to see startups succeed. You can tell by everything they offer and all their motivational content. I’ve been working on my company for about a year and whenever I have a question or I’m looking for something to boost my action plan - Foundr is where I search. Can’t say enough good things about them!

Cassandra C.

“I'm so impressed”

I’m so impressed with Foundr. Instagram Domination is an amazing program. I am in  
awe of the quality of the content, the fact  
that it is not just theoretical, its backed with  
real  
life proof , is practical and actionable. Thank you Nathan Chan!

Bernadette Janson

“The courses are some of the
best on the web”

Hugely impressed by all of the brilliant  
content that Foundr continues to creates and share. The courses are some of the best on 
the web and the magazine itself is so 
brilliantly put together. Top quality content  
and teachings all round.

Sue Hay

Fantastic courses

Fantastic courses, helped us scale our store to 6 figures and now we are taking more to get to 7. The organization and efficiency in the lessons combined with the workbook is very easy to digest and take action on. TY Foundr!

Stephen Bradeen

Spending money on courses will be the greatest investment!

I have just completed the Start & Scale course and am working through How to Run Facebook ads. The S&S course was fantastic, I have an existing e-commerce business which I am looking to scale and open in new territories. S&S is aimed at new startups but I am believer that you can always learn something new from experts. This I did, I have implemented a number of changes into the business and already seen success. Sometimes when you are juggling cash flow you question whether its worth paying for these courses, but I think its the best investment in yourself and your business.

Emma Burke

Foundr is the only company where I will…

Foundr is the only company where I will never hesitate to purchase a course product from. The value and expertise Foundr provides along with the amazing customer service is beyond any other course product I have purchased.

Mark Nanez

START YOUR
ONLINE STORE NOW!

Foundr. Learn from some of the greatest entrepreneurs of our generation.