85% OFF, 9 BONUSES & 1 ADVANCED COURSE FREE!
- DAYS
- HOURS
- MINUTES
- SECONDS
ECOMMERCE EQUALS FREEDOM: START WITH THE BIGGEST SALE EVER FOR START & SCALE!
SPECIAL OFFER
GET ECOMMERCE MASTERS FREE
Unlock Gretta van Riel’s new Start & Scale 3.0 program for nearly ONE-FIFTH its normal price and get 9 exclusive bonuses. Plus you get the bestselling Ecommerce Masters course FREE so you can get 2X the results in half the time and live your dream lifestyle sooner. So act now, save 85% and unlock your freebies before the promotion ends.
BY JOINING TODAY YOU’LL ALSO RECEIVE INSTANT
ACCESS TO THESE 9 AWESOME BONUSES
BONUS 1
PRIVATE MASTERMIND
First you’ll be granted instant access inside our now somewhat famous private Start & Scale mastermind group. This is one of the most highly engaged communities we’ve ever been apart of. It’s filled with more than 5,000 other ecommerce business owners all committed to helping each other stay motivated, accountable, and plugged into what’s working right now.
FREE
BONUS 2
ECOMM-AI SUMMIT
Imagine mastering the art of AI-driven sales, social media dominance, and business automation with insights from world-renowned experts. What if you could learn the secrets of attracting millions from the D’Amelio Family, revolutionize your marketing with Neil Patel, or build a beauty empire like Trinny Woodall? These are just glimpses of the groundbreaking strategies waiting for you inside the Foundr Ecomm-AI Summit.
FREE
BONUS 3
THE INFLUENCER OUTREACH TOOLKIT
The third bonus is Gretta’s very own Influencer Outreach Toolkit. Whether you’re just starting out or already have a store up and running, partnering with influencers is the quickest way she’s discovered in generating massive traffic, sales, and new social media followers.
FREE
BONUS 4
HIGH CONVERTING SHOPIFY TEMPLATES
Ready to turn your Shopify store into a relentless sales machine? These Conversion-Optimized Shopify Templates, crafted by elite Facebook & Google media buyers, is your key to unleashing explosive sales and soaring RoAS. Picture this: No coding hassle, intuitive design, and cutting-edge features like Sticky Add to Cart, Cart Drawer Upsell, and an advanced Landing Page Builder – all fine-tuned to skyrocket your average order value and customer engagement.
FREE
BONUS 5
YOUR PATH TO SUCCESS CALL
Imagine kickstarting your entrepreneurial journey not just with a course, but with a personal touch. With Start & Scale 3.0, you get more than knowledge; you get a personalized orientation session with the Foundr team. This isn’t just any call – it’s a golden opportunity to tailor your learning, strategize your start, and align your goals with industry experts. Get ready to be guided, inspired, and set on a trajectory towards unparalleled success.
FREE
BONUS 6
MILLION-DOLLAR ECOMMERCE CASE STUDIES
Get instant access to our Million-Dollar Ecommerce Case Studies – a treasure trove of behind-the-scenes interviews with trailblazing brands you may know and love. Ever wondered how to launch a successful swimwear label or makeup line? Curious about mastering dropshipping or private labeling? This is your chance to dive deep. Plus, don’t miss the special Q&A with Gretta, packed with advanced insights. You won’t find them anywhere else.
FREE
BONUS 7
KIAN GOLZARI’S CORE VALUES CHECKLIST
Unlock the essence of your business with our Core Values Checklist, crafted by renowned product sourcing expert Kian Golzari. This isn’t just any document; it’s a deep dive into the foundational values that catapulted giants like Nike and Google to stardom. Compact yet potent, it’s designed to help you grasp your brand’s ‘why’, a crucial pillar of any thriving enterprise.
FREE
BONUS 8
CHASE DIMOND’S ECOMMERCE EMAIL TEMPLATES
Seize the power of expert email marketer Chase Dimond’s emails that have generated $100M+ for top brands like The Chive, Clover, and more. These aren’t just templates; they’re proven strategies to boost your revenue by up to 40% on autopilot, without a penny on ads. Imagine launching an effective Welcome Email Series, Browse Abandonment, Cart and Checkout Campaigns, and more, with just a few clicks. Each plug-and-play campaign is a potential goldmine, designed to keep paying dividends for months, even years.
FREE
BONUS 9
2-FOR-1: FREE LICENSE FOR YOUR BUSINESS PARTNER OR TEAM MEMBER
And for your final bonus, we’d like to invite your business partner or team member to join you for free (in the training and in the Facebook group too). We know how important it is to have business partners on the same page and want you to have everything you need to create a profitable online store. You two can split the investment but each still has access to everything!
FREE
or get start & scale free by joining foundr+ today
Foundr+ is your all-access membership to cutting-edge ecommerce education with courses on ecommerce Product Development, Facebook Ads, Tiktok Ads, Youtube Ads, selling on Amazon and more in addition to Start & Scale.
- + world-renowned instructors
- + proven frameworks
- + like-minded community
START & SCALE
(One-time, buy 1 get 1 free)
Newly updated to 3.0 with 8x AI-infused modules and over 50 videos taught by 4x million-dollar founder, Gretta van Riel, to guide you through your first ecommerce success. Plus get 1 advanced course free.
US$1997
US$299
(85% off the normal price)
GET START &
SCALE (FREE)
with foundr+membership
Instant access to 30+ cutting-edge courses, plus all future courses, weekly LIVE expert Q&As, and a 30k-strong network of entrepreneurs to help you grow any business.
US$1499/year
US$299/6months
(62% off the normal price)
FEATURED
IN & BY:
BRANDS:
PROOF?
CHECK OUT THE RESULTS FROM OUR STUDENTS
CHECK THIS OUT!
JAX FOUND HER IDEA AND SOLD OUT HER FIRST RUN MAKING $5,000!
SHE CREATED BRAND
Jax launched Moosey Moose in November 2020 and sold out of stock in less than 6 months. She has big goals to grow the business in year 2 while living up to Moosey Moose’s ethos of reducing waste and creating a sustainable baby clothing line.
SAM WENT FROM
$0 TO SIX-FIGURES IN JUST 4 WEEKS!
SHE CREATED BRAND
Sam created Naked Sundays SPF, the first sunscreen product designed to be worn over your makeup. By following Gretta’s framework and launch checklist, she went from $0 to six-figures in just 4 weeks.
KELSEY WENT $18K A YEAR TO $18K A MONTH!
SHE CREATED BRAND
Kelsey, used Start & Scale to take her existing business Kavala Collective – a luxury activewear inspired by yoga, surf, & wanderlust lifestyle…from doing $18k a year, to $18k a month.
MORE STUDENTS RESULTS? SURE!
PRODUCTS CREATED WITH
START AND SCALE
PRODUCT | RESULT |
---|---|
ACV Gummies | Maurah Ruiz made $2k in less than a week |
Ball Wash | Adam did 7 figures in 7 months |
Wool Fedoras | Tania received 20 orders on launch night |
Beard Oil | Gamal went from $2k to $60k a month |
Bikini’s & Active Wear | Kelsey went from 80 sales a year to 120 sales a month |
Sea Cucumber Collage | Renee did $12,000 in one day |
Hot Sauce | Allan made $2,000 in his first month |
Gut Health Supplement | Reever made $500k in his first year |
Foam Roller Bottles | Cory & Georgia made $33k in first 5 months |
Premium French Rosé | Piers did $12k in just his 3rd month in business |
Adjustable Jumpers | Jax found her idea & sold out with $5k in sales |
SPF Sunscreen | Sam went from $0 to six-figures in 4 weeks |
…And countless others in all kinds of niches and industries!
WHAT OTHERS ARE SAYING…
WHAT THEY SAY
3 REASONS WHY YOU SHOULD START USING AI 🤖 TO BUILD AN ONLINE STORE TODAY!
Gain A Competitive Edge And Supercharge Your Sales With AI-Enhanced Tools
1. TAP INTO AI FOR EXPONENTIAL ECOMMERCE GROWTH
Step into the future of online selling by leveraging AI. With ecommerce set to skyrocket, utilize cutting-edge AI tools to anticipate customer needs, navigate market shifts, and establish your brand as a leader in the next wave of online business.
2. BOOST YOUR BRAND’S REACH WITH SMART SOCIAL SELLING
Maximize your reach and conversion on social platforms by integrating AI. From AI-curated content to tailored audience targeting, ensure you’re not just present but also dominating on platforms like Facebook, Instagram, and TikTok. Don’t miss out on your slice of the projected $1.5 trillion AI-enhanced social commerce pie by 2025.
3. MAXIMIZE PROFITS WITH MINIMUM EFFORT
Use AI to effortlessly cut operational costs, perfect your pricing, and enchant your customers. Experience the magic of higher profit margins while AI does the heavy lifting—managing inventory, answering customer queries, and more.
Start and Scale is one of the
BEST SELLING
ECOMMERCE PROGRAMS
… AND CREATED A GLOBAL MOVEMENT!
- Repeatable framework that’s been creating success stories for nearly 10 years.
- Diverse students from over 65 different countries & cities throughout the world.
- More than 25298 students (and counting) inside the community.
- Countless products started, scaled, and sold online.
- And even brands which have now been acquired!
COUNTRIES WHERE START & SCALE IS BEING USED:
PEOPLE BUILDING PROFITABLE ONLINE
BUSINESSES INSIDE START & SCALE:
- A former “Project Runway” star
- Young stay-at-home moms
- First-time entrepreneurs still at a 9-5
- Married couples or partners in business together
- An 18-year-old student on gap year
- “Offline” retail business owners
- A 71-year-old dentist
- Service professionals launching side hustles
- People wanting to build empires like Gretta
- A 56-year-old MBA former tech executive
- Former professional athletes
- Existing brands wanting to scale
And countless others!
CHECK OUT WHAT SOME OF OUR START & SCALE STUDENTS HAVE ACHIEVED!
BE YOUR OWN BOSS.
HAVE MORE FREEDOM.
CREATE YOUR DREAM LIFE.
Gretta’s been living the dream. She can literally work from anywhere in the world, and enjoys mixing leisure with sourcing new products.
SIMPLE, ACTIONABLE, & PROVEN STRATEGIES FOR CREATING A PROFITABLE ONLINE STORE
- FIND YOUR PERFECT PRODUCT IDEA FROM THE START.
- BUILD A REAL BRAND THAT YOU COULD SELL IN THE FUTURE.
- SCALE QUICKLY FROM YOUR FIRST SALE TO YOUR FIRST SIX-FIGURES
- SIMPLIFY THE ECOMMERCE PROCESS WITH A STEP-BY-STEP BLUEPRINT.
- ESCAPE THE 9-5 AND LIVE A LIFE OF FREEDOM, CONTROL, & ABUNDANCE.
- Watches, teas, bottles, face masks, etc. Gretta’s “P.S.S.P. Framework” is a repeatable framework for all kinds of product ideas no matter how crowded or competitive the niche is. It even landed her on Oprah’s favorite things! (Module 1 Lesson 2)
- Why you don’t need any marketing experience whatsoever and can instead follow Gretta’s easy-to-use “Marketing Stack” with all her checklists, recommended apps, and step-by-step instructions for selling online. (Module 7 Lesson 6)
- The fastest way Gretta has discovered to get your first sale. It’s how she went from first-time entrepreneur to making $600k/mo in six months. (Module 1 Lesson 9)
- No audience? No problem. This is Gretta’s most powerful tool for quickly creating an audience from scratch who actually buy what you sell. It’s how she did $100k in sales on her very first day of launch with 5th Watches! (Module 5 Lesson 11)
- Avoid all the most common and costly mistakes! Just one of these cost Gretta $1.3 million to learn the hard way. So she’s already “paid the price” so you don’t have to. (Module 4 Lesson 3)
- Already have a product and want to scale faster? Use Gretta’s #1 scaling strategy which quickly added tens of thousands in “extra sales” per month with almost zero extra work. (Module 8 Lesson 3)
- Use Gretta’s “Minimum Viable Brand” method for standing out and intentionally creating “top of mind” positioning for your brand. It’s why her first company SkinnyMe Tea owned the phrase “teatox” instead of detox. (Module 2 Lesson 2)
Now its your
turn Start
today!
If You Don’t Know What To Sell
UTILIZING AI TO BRING YOUR ECOMMERCE DREAMS TO LIFE…
1. START & SCALE 3.0 EMPOWERS YOU WITH THE POWER OF AI TO UNCOVER A PRODUCT IDEA THAT SELLS LIKE CRAZY!
Watches, teas, bottles, face masks, etc. Gretta’s “P.S.S.P. Framework” is a repeatable framework for all kinds of product ideas no matter how crowded or competitive the niche is.
Dog Shampoo
Icelandic Fish Leather
Australian SPF Sunscreen
Adjustable Baby Rompers
Sea Cucumber Collagen
A Sustainable Nut Milk Machine
These are all wildly different and wildly successful products which used Gretta’s framework. It works with all kinds of products, industries, and niches.
2. NO MARKETING SKILLS? NO PROBLEM, THANKS TO AI!
This isn’t about dropshipping and you don’t need to use Facebook ads. Gretta walks you through the entire ecommerce process from start-to-finish. While you don’t need to know a thing about online marketing, you do need to take action.
If You Have An Existing Product or Store Already
Not only will Gretta’s advice in the course help you leverage influencers, sell more product, and scale your store faster than going at it on your own…
But in today’s competitive landscape…
Every brand needs to be constantly creating new and innovative product ideas!
In Gretta’s words “Brands cannot stop at a single product. It’s one of the easiest ways to grow an existing store.”
HOW MUCH TIME WILL THIS TAKE?
We’ve seen people working full time jobs who use Start & Scale to build new brands from scratch and make thousands on their very first day of launch in 12 weeks or less…
1 HOUR A DAY
By investing just 1 hour a day.
That’s Gretta’s advice as well. If you’re working full time, schedule just one hour a day to building your new business. Make this your own “Start & Scale Power Hour”.
In one hour you can watch a couple lessons and take action. Then day after day, your business takes shape. You come up with your idea. The branding. Logo. Instagram. And even get your first sale!
This is more than enough to get you to launch. Then once you’re making sales, you can decide to go full-time or hire help. But start with just an hour a day.
ECOMMERCE EXPERT
Meet your INSTRUCTOR
GRETTA VAN RIEL
5X MULTI-MILLION DOLLAR ECOMMERCE STARTUP FOUNDER & TOP SOCIAL MEDIA INFLUENCER
Within just 6 months of starting her first ecommerce business, it was generating $600,000 USD per month (without funding or investment). She was then instrumental in launching another ecommerce business generating $100,000 USD on the first day.
Since then, Gretta has repeated this unique framework for four different businesses and niches, turning each into a multimillion dollar success story.
She has seen million-dollar sales days for her online stores and just celebrated 8 years since she started her first successful ecommerce store in her kitchen (and yes, it’s still going strong!).
And unlike other self proclaimed “gurus”…
Gretta is still launching new brands from scratch, creating new products for her existing brands, and working with influencers to generate massive sales!
GRETTA’S CREDENTIALS
$1M REVENUE IN A DAY
Gretta’s “million -dollar day” as co-founder of the The 5th Watches. She also did $100,000 on the first day of sales with this new business!
FORBES 30 UNDER 30
As a 5x Founder, Gretta was recently featured as a “Forbes 30 under 30” for Retail & Ecommerce.
OPRAH’S FAVORITE THINGS
Another one of Gretta’s multimilion dollar brands, DROP Bottle, being featured as one of “Oprah’s Favorite Things”.
SHOPIFY BUILD
A BUSINESS WINNER
Gretta won the coveted Shopify Build a Business Award for her multimiloin dollar business, SkinnyMe Tea, beating out tens of thousnds of other ecommerce contestents from around the globe.
1M+ FOLLOWERS
ACROSS SOCIAL MEDIA
With more than 21,000 “Start & Scale” students and 1M+ followers across her social media platforms, Gretta Van Riel has become a go-to resource for ecommerce entrepreneurs who want proven advice from someone who actually “walks the walk”.
REAL RESULTS,
REAL LIFE-CHANGING BUSINESSES
Foundr courses get results. From first-time entrepreneurs to savvy business vets, the proven content inside a Foundr course helps take you to that next level. Hear some of our students’ stories as they’ve begun building the “business of their dreams”.
Kashif Khan
The DNA Company
Course: Start & Scale Your Online Store
Prior to the Start & Scale course, Kashif’s DNA testing company was strictly B2B. Now after taking the course, his company has broken into the ecommerce space and has gone from $0 to $400,000 in revenue in a few months. Now he’s used his success to partner with IBM Watson in an effort to fight COVID-19.
Nisha Changela
Vurdan
Course: Start & Scale Your Online Store
After transforming her approach to marketing, Nisha multiplied her sales 9x from December 2017 to December 2018.
Violetta Mamone
The Gem Drop
Course: Start & Scale Your Online Store
With no previous experience in launching or running her own business, Violetta made her first sale and even partnered with a charity after less than two weeks in business.
Christine Keeling
Long Haul Spa
Course: Start & Scale Your Online Store
Christine, a 56-year-old tech executive who was searching for a new career path, traveled from having an idea to launching a business selling physical products in less than a year.
Lisa Lin
Hey Mama
Course: Start & Scale Your Online Store
Lisa Lin’s first business Hey Mama is set to hit 7-figure sales in just 1 year after launching.
Drina Petrina
CRO Wear
Course: Start & Scale Your Online Store
Drina started her athleisure brand out of love for her country Croatia. After taking the course, Drina launched during the COVID-19 pandemic and saw $800 in sales the first day. She then brought in $4,500 in revenue over the first two months.
Rachael Neale
Ecopompom
Course: Start & Scale Your Online Store
A serial entrepreneur laser focused on sustainable and eco-friendly business, Rachael went from making $5,000 every six months to $16,000 in the first six months after taking the course. The course has also given her several business ideas to make a positive impact during COVID-19.
Nikki Buchannon
Ireuse2
Course: Start & Scale Your Online Store
Nikki had just retired from the restaurant business and was looking for something to pass the time. Within months, she went from not having a product and idea to generating $10,000 in a single day
Deidre Holland
The Happy Jack Co.
Course: Start & Scale Your Online Store
A graphic designer by trade, Deidre was looking to use her talents to start a side hustle. After taking the course, she developed her idea and her product generated $1,000 on launch day with only 1,000 followers.
Josh Fogarty
Bondi Bar
Course: Start & Scale Your Online Store
Prior to the Start & Scale course, Josh had a great product but lacked the knowledge to turn it into an ecommerce business. Despite launching during the Coronavirus pandemic, Josh’s brand new store, Bondi Bar, sold over AU$3,000 in products in the first week and a half post-launch.
Nicci Mitchell
Doggy Style Pet Care
Course: Start & Scale Your Online Store
Not too long ago, Nicci was just a dog lover with an idea. After going through the course, she was able to launch during COVID and still make $687 in sales in the first 2.5 weeks.
Christina Exie
Exie Studio
Course: Start & Scale Your Online Store
A former “Project Runway” star, Christina decided to open up shop and made $1,600 in two days from her sportswear line.
Raquel Guardia
Stella Simone Salon Systems
Course: Start & Scale Your Online Store
Raquel went from spa industry employee to founder using the course’s product launch formula. Now she’s launched not only 1 or 2 but 32 product SKUs for the B2B market.
David Samudio
Hola Iguana
Course: Start & Scale Your Online Store
David built a brand around his love for Panama. One year later, David has made $10,000 from selling maps of the country through Instagram.
Allan Price
Sacred Sauce
Course: Start & Scale Your Online Store
Fueled by his passion for all things spicy, world traveler Allan launched his hot sauce brand and made $2,000 in his first month – all while doing 99% of the design and marketing himself.
Pary Zadeh
Humane Collective
Course: Start & Scale Your Online Store
In her gap year before university, 18-year-old Pary launched her product online with over 100 sales in just a few months and sold out her first retail shipment.
Richard Paki
Bodker Shoes
Course: Start & Scale Your Online Store
After building up a new audience on social media using the Start & Scale method, Richard Paki relaunched his struggling 5-year-old business to $4,000 in sales on the first day.
Rebecca & Sara
The Creative Elements
Course: Start & Scale Your Online Store
Rebecca & Sara were able to take motifs lying dormant in the design studio where they worked and launch a website through which they could sell them.
Amy Mitchell
Lisse
Course: Start & Scale Your Online Store
Since launch, Amy’s business has seen 265 orders amounting to about $18,000 in sales.
Sarah Gill
G. Thomas
Course: Start & Scale Your Online Store
By clearly defining her brand persona, Sarah, a fashion designer, was finally able to gain a foothold in her industry and was even featured in GQ.
Justin Kemperman
Shine Armor
Course: Start & Scale Your Online Store
After learning the principles of branding and customer experience-building, serial entrepreneur (and 18 year old) Justin launched a car care business to over $9 million in sales.
Kim Le
Blue Brew Tea
Course: Start & Scale Your Online Store
By investing deeply in the brand identity of her existing business, Kim overcame discouragement and is now confidently preparing for a triumphant relaunch, complete with new branding and products.
Mayura Davda
MAYU
Course: Start & Scale Your Online Store
With the help of Start & Scale, Mayura successfully launched her global, luxury fish leather goods brand. Her work has even been featured on runways and in Harper’s Bazaar India.
Fiona O’ Beirne
GlowDry Australia
Course: Start & Scale Your Online Store
Since launching her business in October 2018, Fiona has been featured in Image.ie and Vogue and brought in over $71,000 in sales.
Anit Hora
MS Skincare
Course: Start & Scale Your Online Store
By developing essential systems for her flourishing business, Anit prepared her brand for massive scale, landed two huge deals with national retailers and was even featured in The New York Times.
Courtney Dransfield
Curlewis
Course: Start & Scale Your Online Store
After dreaming of launching a plus-sized clothing brand since she was 17 years old, Courtney has now successfully launched her business to resounding praise from others within her industry and brought in $3,000 in sales.
Trelawny Dios
Trelawny Hō’listik
Course: Start & Scale Your Online Store
After a decade of dreaming about starting a business, Trelawny used Start & Scale to turn her dream into a reality and celebrated a $1,100 pre-launch.
Erin Schmidt
Bella Vida Santa Barbara
Course: Start & Scale Your Online Store
After years of job hopping and dreaming of launching a business of her own, Erin finally turned her dream into a reality with the launch of Bella Vida Santa Barbara.
Therese Clark
Lady Suite Beauty
Course: Start & Scale Your Online Store
After implementing new content creation tactics and focusing her advertising efforts toward Instagram, Therese’s sales increased 3x and her return customer rate grew to 37%.
Leo & Cat
Bushflow Herbals
Course: Start & Scale Your Online Store
These first time ecommerce business owners transformed their business using lessons on brand voice and customer persona and watched their sales jump from less than $500 a month to about $4,000.
Ebyan Noor
Butter Skin
Course: Start & Scale Your Online Store
After a discouraging first launch, Start & Scale helped Ebyan refocus her brand, build community and bring in her first ever repeat customers.
Rhoda Malia
My Happiness Journal
Course: Start & Scale Your Online Store
Using Start & Scale, Rhoda rocketed out of her perpetual ideation phase and launched her first physical product which has already been validated by her first sale.
NOW IT’S
YOUR TURN!
WHAT’S WAITING
FOR YOU INSIDE
Module 1:
Discovering Your Product Idea
Harness the combination of Gretta’s expertise and AI to uncover winning product ideas. Dive into the advanced framework that has transformed numerous simple ideas into multi-million dollar stores.
- Lesson #1: How To Come Up With An Idea
- Lesson #2: The P.S.S.P. Framework For Ideation
- Lesson #3: Choosing The Right Idea
- Lesson #4: New Lesson: Using AI to generate product ideas
- Lesson #5: How To Make Your Product Different & Better: Design + Function
- Lesson #6: How To Make Your Product Different & Better: Price & Time
- Lesson #7: Using Data to analyze and understand trends
- Lesson #8: How To Find Your Target Customer
- Lesson #9: Crafting Your Customer Persona
- Lesson #10: Crafting Your Customer Persona Update
- Lesson #11: How To Plan An Idea (Canvases)
- Lesson #12: How To Validate Your Idea
- Lesson #13: How To Validate Your Idea Update
- Lesson #14: The TikTok Creative Center
Module 2:
BRANDING & STORE SETUP IN THE AI ERA
In this module you’ll discover the secrets to creating a brand that stands out from among anything else in your market. Gretta helps you set up a business which attracts buyers and influencers and has them chasing you, instead of you chasing them.
- Lesson #1: What Is a Brand?
- Lesson #2: Minimum Viable Brand (MVB)
- Lesson #3: Choosing a Name (Namestorming)
- Lesson #3: Choosing a Name Update
- Lesson #4: Brand Look & Feel (Logo, Color Palette, Fonts)
- Lesson #5: New Lesson: Ai Powered Branding
- Lesson #6: Store Options
- Lesson #7: Set Up Your Shopify Store
Module 3:
DEVELOPING & PLANNING YOUR PRODUCT
In this module Gretta covers the entire process from prototyping your idea and getting your first sample, all the way to placing international orders and everything in between — using AI tools to make every part of the process easier. This section is so in-depth it required us to break it into two parts.
- Lesson #1: Introduction to Start & Scale Manufacturing
- Lesson #2: Validation (MVP)
- Lesson #3: Designing Your Prototype
- Lesson #4: Packaging Design, Look & Feel
- Lesson #5: Packaging Design, Look & Feel Update
- Lesson #6: Finding a Manufacturer for Your Packaging
- Lesson #7: How To Find A Local Manufacturer
- Lesson #8: Finding A Global Manufacturer
- Lesson #9: Alibaba walkthrough
- Lesson #10: Shipping & Tracking
Module 4:
MAKING YOUR PRODUCT PROFITABLE
In this module Gretta covers the entire process from prototyping your idea and getting your first sample, all the way to placing international orders and everything in between. This section is so in-depth it required us to break it into two parts.
- Lesson #1: Finance 101 (Costs, Margins, Profits)
- Lesson #2: Product Pricing
- Lesson #3: Placing Your First Stock Order With A Local Or Global Manufacturer
- Lesson #4: Product Inspection
- Lesson #5: Trademarks & Patents
- Lesson #6: Breaking The Mould
- Lesson #7: Profit Margin
Module 5:
BUILDING AN ENGAGED AUDIENCE USING AI
In this module you’ll learn how to launch your stores to “Day 1 Sales”. You’ll use AI to build and power the exact same audience building system that allowed Gretta to bring in $100,000 on her first day with one of her stores!
- Lesson #1: Market To Product Fit
- Lesson #2: The 3 C’s Of Community
- Lesson #3: Content Territories
- Lesson #4: Content Weighting
- Lesson #5: Content Curation
- Lesson #6: Ai-Powered Content Creation
- Lesson #7: Brand-Generated Content (BGC) vs. User-Generated Content (UGC) vs. Influencer-Generated Content (IGC)
- Lesson #8: Building Your Content Funnel
- Lesson #9: Post-Purchase Stage
- Lesson #10: Giveaways
- Lesson #11: Marketing Psychology
- Lesson #12: Your Waitlist Landing Page
Module 6:
THE INFLUENCER MARKETING BLUEPRINT
In this module, Gretta walks you through her entire Influencer Marketing Blueprint from A to Z. You’ll know exactly how to leverage these relationships with the power of AI-driven insights to maximize exposure and sales.
- Lesson #1: Getting Started With Influencer Marketing (Part A)
- Lesson #2: Getting Started With Influencer Marketing (Part B)
- Lesson #3: Identifying The Right Influencers
- Lesson #4: Audience Analysis
- Lesson #5: Macro Vs. Micro Influencers
- Lesson #6: How To Find Influencers
- Lesson #7: Outreach To Influencers
- Lesson #8: Negotiating With Influencers
- Lesson #9: Leveraging Assets To Maximize Results
- Lesson #10: Measuring ROI Of Your Campaign
- Lesson #11: How To Use Hey To Scale Influencer Marketing
- BONUS: Influencer & Instagram SOPs
Module 7:
OPTIMIZED LAUNCH CHECKLIST & OPERATIONS
Unlock the secrets to a successful store launch and streamline your operations using both traditional methods and AI enhancements.
- Lesson #1: Launch Checklist
- Lesson #2: Free Shipping
- Lesson #3: Afterpay Or Zip Pay
- Lesson #4: Logistics – Holding Stock
- Lesson #5: Customer Support
- Lesson #7: Customer Support UPDATE
- Lesson #8: Gretta’s Marketing Stack
- Lesson #9: Reiterate/Optimize Your Product
Module 8:
STRATEGIES TO SCALE YOUR STORE
Leverage cutting-edge techniques and tools to grow your store post-launch, ensuring sustained success and profitability. In this module you’ll learn how to scale your store post launch. You’ll discover the exact methods Gretta used to take her very first business from $0 to $600/month in only 6 months.
- Lesson #1: Cart Abandonment
- Lesson #2: Thank You Cards In Order
- Lesson #3: Raising Your AOV
- Lesson #4: Upsells/Cross Sells
- Lesson #5: Growing Your Email Database With Pop-Ups
- Lesson #6: Email Marketing
- Lesson #7: Offers & Coupon Codes
- Lesson #8: Customer Reviews Social Proof
- Lesson #9: 3PL – Third Party Logistics (Warehouse To Customer)
- Lesson #10: Freight Forwarding – Moving Product From Manufacturer To Your 3PL
- Lesson #11: When To Create Your Next SKU
- Lesson #12: “Next Steps for Scaling: Become an Ecommerce Master
- Lesson #13: Next steps for scaling: Foundr+”
- Lesson #14: A Story About Getting Started
Here at Foundr we have a strict “no guru policy”. We’ve had this since Day 1, all the way back in 2013. It means we only work with leading practitioners of their craft.
Foundr instructors must meet a stringent set of qualifications in order to be able to work with us to create a course for our community. One of them being that they must be an actual founder who has built a successful business (oftentimes multiple) in the exact field they will be teaching you in. We allow zero fluff, zero theory, and zero bs.
So when you invest the time and money into a Foundr course, you can be absolutely certain you’re learning proven content from someone who’s done it before. It will work if you work it.
HERE IS WHAT YOU WILL GET WHEN YOU JOIN
PROFESSIONALLY CURATED WORKBOOKS WITH AI UPGRADES
Every lesson is accompanied by an intuitive workbook, complete with an actionable step. Infused with AI prompts, these workbooks guide you to fill in the blanks of your business and streamline your progress.
FREE LIVE GROUP CALLS WITH GUEST EXPERTS
Get ready for game-changing insights and personalized guidance from industry-leading experts who share their latest, cutting-edge strategies, answer your burning questions, and provide tailored advice to fuel your business growth.
FREE 1 ONBOARDING CALL WITH A COURSE SPECIALIST
Kickstart your ecommerce journey with this special onboarding call with a Start & Scale course Specialist who will help you navigate the content, and provide personalized tips to ensure you make the most of your learning experience.
24X7 CUSTOMER SUPPORT WITH REAL HUMANS
As part of this program, you’ll also enjoy 24×7 assistance from real humans. No matter the time or day, our dedicated support team is here to help you navigate any challenges or inquiries you may have.
FREE ACCESS TO COMMUNITY OF 20,000 ECOMMERCE ENTREPRENEURS
Join a vibrant community of more than 20,000 like-minded ecommerce entrepreneurs to connect, collaborate, and learn from. Get feedback, share insights, and find support in this thriving community.
15-DAY GUARANTEE:
Experience Start & Scale 3.0 risk-free with our 15-day money-back guarantee. Dive in, and if you’re not blown away, get a full refund, no hassle.
5 Simple Steps To Get
Started Today
1.
Click the “Sign Up Now” button anywhere on this page.
2.
Enter your billing details in our secure and encrypted checkout portal.
3.
Open your welcome email & access your entire course curriculum and bonuses.
4.
Begin building your online store.
5.
Reach out to us anytime at [email protected] with any questions or comments.
SPECIAL OFFER
GET ECOMMERCE MASTERS FREE
Unlock Gretta van Riel’s new Start & Scale 3.0 program for nearly ONE-FIFTH its normal price and get 9 exclusive bonuses. Plus you get the bestselling Ecommerce Masters course FREE so you can get 2X the results in half the time and live your dream lifestyle sooner. So act now, save 85% and unlock your freebies before the promotion ends.
BY JOINING TODAY YOU’LL ALSO RECEIVE INSTANT
ACCESS TO THESE 9 AWESOME BONUSES
BONUS 1
PRIVATE MASTERMIND
First you’ll be granted instant access inside our now somewhat famous private Start & Scale mastermind group. This is one of the most highly engaged communities we’ve ever been apart of. It’s filled with more than 5,000 other ecommerce business owners all committed to helping each other stay motivated, accountable, and plugged into what’s working right now.
FREE
BONUS 2
ECOMM-AI SUMMIT
Imagine mastering the art of AI-driven sales, social media dominance, and business automation with insights from world-renowned experts. What if you could learn the secrets of attracting millions from the D’Amelio Family, revolutionize your marketing with Neil Patel, or build a beauty empire like Trinny Woodall? These are just glimpses of the groundbreaking strategies waiting for you inside the Foundr Ecomm-AI Summit.
FREE
BONUS 3
THE INFLUENCER OUTREACH TOOLKIT
The third bonus is Gretta’s very own Influencer Outreach Toolkit. Whether you’re just starting out or already have a store up and running, partnering with influencers is the quickest way she’s discovered in generating massive traffic, sales, and new social media followers.
FREE
BONUS 4
HIGH CONVERTING SHOPIFY TEMPLATES
Ready to turn your Shopify store into a relentless sales machine? These Conversion-Optimized Shopify Templates, crafted by elite Facebook & Google media buyers, is your key to unleashing explosive sales and soaring RoAS. Picture this: No coding hassle, intuitive design, and cutting-edge features like Sticky Add to Cart, Cart Drawer Upsell, and an advanced Landing Page Builder – all fine-tuned to skyrocket your average order value and customer engagement.
FREE
BONUS 5
YOUR PATH TO SUCCESS CALL
Imagine kickstarting your entrepreneurial journey not just with a course, but with a personal touch. With Start & Scale 3.0, you get more than knowledge; you get a personalized orientation session with the Foundr team. This isn’t just any call – it’s a golden opportunity to tailor your learning, strategize your start, and align your goals with industry experts. Get ready to be guided, inspired, and set on a trajectory towards unparalleled success.
FREE
BONUS 6
MILLION-DOLLAR ECOMMERCE CASE STUDIES
Get instant access to our Million-Dollar Ecommerce Case Studies – a treasure trove of behind-the-scenes interviews with trailblazing brands you may know and love. Ever wondered how to launch a successful swimwear label or makeup line? Curious about mastering dropshipping or private labeling? This is your chance to dive deep. Plus, don’t miss the special Q&A with Gretta, packed with advanced insights. You won’t find them anywhere else.
FREE
BONUS 7
KIAN GOLZARI’S CORE VALUES CHECKLIST
Unlock the essence of your business with our Core Values Checklist, crafted by renowned product sourcing expert Kian Golzari. This isn’t just any document; it’s a deep dive into the foundational values that catapulted giants like Nike and Google to stardom. Compact yet potent, it’s designed to help you grasp your brand’s ‘why’, a crucial pillar of any thriving enterprise.
FREE
BONUS 8
CHASE DIMOND’S ECOMMERCE EMAIL TEMPLATES
Seize the power of expert email marketer Chase Dimond’s emails that have generated $100M+ for top brands like The Chive, Clover, and more. These aren’t just templates; they’re proven strategies to boost your revenue by up to 40% on autopilot, without a penny on ads. Imagine launching an effective Welcome Email Series, Browse Abandonment, Cart and Checkout Campaigns, and more, with just a few clicks. Each plug-and-play campaign is a potential goldmine, designed to keep paying dividends for months, even years.
FREE
BONUS 9
2-FOR-1: FREE LICENSE FOR YOUR BUSINESS PARTNER OR TEAM MEMBER
And for your final bonus, we’d like to invite your business partner or team member to join you for free (in the training and in the Facebook group too). We know how important it is to have business partners on the same page and want you to have everything you need to create a profitable online store. You two can split the investment but each still has access to everything!
FREE
or get start & scale free by joining foundr+ today
Foundr+ is your all-access membership to cutting-edge ecommerce education with courses on ecommerce Product Development, Facebook Ads, Tiktok Ads, Youtube Ads, selling on Amazon and more in addition to Start & Scale.
- + world-renowned instructors
- + proven frameworks
- + like-minded community
START & SCALE
(Get Ecommerce Masters Free)
Newly updated to 3.0 with 8x AI-infused modules and over 50 videos taught by 4x million-dollar founder, Gretta van Riel, to guide you through your first ecommerce success.
US$1997
US$299
(85% off the normal price)
GET START &
SCALE (FREE)
with foundr+membership
Instant access to 30+ cutting-edge courses, plus all future courses, weekly LIVE expert Q&As, and a 30k-strong network of entrepreneurs to help you grow any business.
US$1499/year
US$299/6months
(62% off the normal price)
15-DAY UNCONDITIONAL
MONEY BACK GUARANTEE
We do NOT guarantee you’re going to make any specific amount of money here. How much you make is entirely up to how much you apply, and how much effort you put in.
However, we are so confident that Start & Scale has the power to change your life… that’s why we’re offering you a 15-day money-back guarantee.
Which means, when you enroll today, you have 15 days to try it out. When you do, the results will blow your mind or it’s free. If you’re not feeling PUMPED about your results, all you need to do is to email [email protected] and our 24×7 support team will process the refund immediately.
SO PLEASE DON’T HESITATE – TAKE ADVANTAGE OF YOUR SPECIAL OFFER BEFORE IT EXPIRES.
Frequently asked questions
What is Start & Scale 3.0?
Start & Scale 3.0 is a comprehensive e-commerce training program developed by Gretta Van Riel, designed to help entrepreneurs transform any idea into a successful 7-figure brand. This latest version is enhanced with AI tools, including ChatGPT and Midjourney, to facilitate faster, more cost-effective, and easier e-commerce success.
Who is Gretta Van Riel?
Gretta Van Riel is a renowned entrepreneur and e-commerce expert, recognized for creating multiple successful online businesses. She has developed the Start & Scale framework, which has already helped over 25,000 students achieve e-commerce success.
How much time do I need to dedicate to Start & Scale 3.0?
You can progress by dedicating just one hour a day. This is sufficient to watch lessons, take action, and shape your business progressively.
How does AI integration benefit the Start & Scale 3.0 program?
AI integration in Start & Scale 3.0 utilizes advanced tools like ChatGPT and Midjourney to streamline various e-commerce processes. This includes market analysis, customer service automation, personalized marketing strategies, and product development insights, making the journey to e-commerce success more efficient and data-driven.
Is Start & Scale 3.0 suitable for beginners in ecommerce?
Absolutely! The program is designed to be accessible for beginners, providing step-by-step guidance on turning an idea into a profitable ecommerce brand. It covers fundamental aspects of online business, ensuring that even those new to e-commerce can follow along and find success.
What topics does Start & Scale 3.0 cover?
The program covers a wide range of topics including idea validation, market research, brand building, leveraging social media, effective online marketing strategies, utilizing AI tools for business growth, and scaling an e-commerce business to reach 7-figure sales.
Aren’t there problems with supply chain because of the pandemic?
While the supply chain has certainly been impacted, it’s actually created a massive opportunity for startups or smaller brands. That’s because big brands are struggling to get their huge orders fulfilled, but it’s much easier for smaller brands who don’t need as much product in one go.
So right now, more than ever before, as a startup or “smaller brand”, you can swoop in and actually steal market share from other larger competitors who are out of stock and can’t move as fast as you can!
Do I need to quit my job?
No, you don’t need to leave your job. In fact, we highly suggest you don’t until you get enough income from your online store so you can make the switch smoothly without putting your family and lifestyle at risk. You can get started with as little as 1 hour a week, and scale up from there as you build confidence.
Note: Gretta worked full time when she was launching her first business. You can, too. There’s no need to take unnecessary risks.
What exactly is included in the course?
The entire course curriculum is outlined here.
This explains exactly what’s in each section of the program.
What makes your training better than the others?
There’s no other program that walks you through exactly what you need to know to start an online store fast, written by someone who has built several 7-figure ecommerce businesses from scratch. What’s more, everything has been broken down in step-by-step detail with real action plans including finding your niche, getting customers fast, the mindset required, getting ideas for content, dealing with cashflow in the early stages and how to scale fast
What if I’m not very technical?
Let’s face it, creating your own physical product business from scratch can be extremely intimidating. Start & Scale Your Online store walks you through the necessary steps to develop your idea, validate your idea, produce and manufacture your product and make sure it sells to an audience of hungry buyers. Then, it shows you how to scale up your company.
Will there be plenty of examples to illustrate the points?
Yes, this is a no-fluff program. You’ll get “the how,” together with real specifics that explain everything in step-by-step detail. What’s more, there are real action plans so you know exactly what to do. Nothing has been left to chance.
Is it applicable to anywhere in the world?
YES! YES! YES! That’s the beauty of an online store. We have people all of the world from America, to Asia, to Europe to Africa and everywhere in between. If you have an internet connection and a smart device… you are in business!
What if I have no store or ideas? Just a passion to get going.
Then you are in THE RIGHT PLACE! That’s why we called this “Start” and Scale. We have a master mentor who will show you how to tap into hot and trending ideas, even if you have NO IDEA. You just bring the attitude, we will bring the skill. If this is you, then it’s time to join.
How does the 2-for-1 bonus work?
You just join up, and let us know their details. And we will give them full access. Simple. This is an insane offer. Right now you can get two licenses for $997 (about $497 each) – that’s just nuts for what you will get.
Sounds good, does gretta go over any instagram and influencer tips? I want to get just the “start and scale” course.
Yes! Gretta covers off her tips and process for social media and also using Influencers. This has been a key to seeing success in her businesses, so we have made sure that it is thoroughly covered off in the course. We’re really excited you will be joining us for the next intake of the Start and Scale Course
Do I need to use Shopify like gretta? What if I already have a store?
In the Start and Scale course we recommend and cover how to set-up an online store using Shopify – this is because it is the platform that Gretta van Riel uses for all her businesses. We think it’s powerful, cheap and easy-to-use. If you would like to use another platform, then that is completely OK! It’s not about the tool, it’s about the process and the strategy.
The main thing is about how you can SCALE your sales. Doesn’t matter what platform you do it on.
Is it just a course, or does it offer additional support and encouragement?
We understand accountability, encouragement, guidance and validation are all part of the “secret sauce” that help you follow through on the course.
So as soon as you register, you’ll be given BONUS access to a special closed-door Facebook group where you’ll find your tribe who can help you along the journey from where you are now to building a profitable online store. This collaboration is priceless.
about us
Foundr is a global media and education company that connects millions of people every month with some of the most successful living entrepreneurs of our generation. Entrepreneurs such as Richard Branson, Arianna Huffington, Mark Cuban, Tim Ferriss and many more. Foundr breaks down their strategies and experiences into actionable, battle-tested content through magazines, podcasts, videos, blogs, and online courses — so that you too can start, build, and grow a successful business.
We only work with practitioners who have built one or more successful businesses. Our mission is to democratize entrepreneurial education and bring it to the masses to help entrepreneurs build and grow successful businesses and to create the future generation of entrepreneurs that drive humanity forward.
30K+
STUDENTS WORLDWIDE
30+
COURSES
3M+
FOLLOWERS
300+
PODCASTS